
Marketing #Unfiltered
In “Marketing #Unfiltered," you don’t just learn awesome stuff to help you figure out marketing, you get the BTS scoop of building a business — the hilarious, the traumatic, and the “omg thank god I’m not the only one.” Hi! ✋🏻 I’m Sophia Parra and I’m a social media strategist for coaches. For years I ran an agency where I helped multiple six figure and seven figure coaches create content and strategies that build their following and drive traffic to their offers. My guests and I swap biz horror stories AND share notes around the strategies that took things to the next level. I also show up solo twice a week to answer YOUR marketing questions. So if you’re craving a podcast that feels like the perfect mix of biz talk with a coach and a catch up with your friends; grab a margarita and pull up a chair. I’ve got painfully relatable stories to make you laugh (or cry 🤣), and strategies and perspectives that will help you show up consistently and effectively.
Marketing #Unfiltered
Ep 168 | The most underused business strategy with April Pertuis (Hint: It’s story telling)
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Sophia
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Episode 168
If you struggle thinking you’re boring and don’t have any stories to tell, this is a good one for you.
Inside, we’ll cover:
Adopting a "storytelling-first" approach to marketing - and examples of what that looks likeWhat makes storytelling so hard and complicatedA step by step framework for making storytelling doable (and even EASY)
And more.
Resources:
Don’t forgot to download her STORY FORMULA: www.lightbeamers.com/formula
That’s where you’ll get her story framework that will help you harness your own story and begin sharing it in a more powerful, helpful way.