Marketing #Unfiltered
Marketing #Unfiltered
Latest Episodes
Ep 226 | The 4 Attention Engines Every Coach Should Know
More eyeballs on your business = better marketing.Right?Ehhhh. Not necessarily.After 10 years of helping people get more attention for their businesses, I’ve realized there are 4 very differ...
Ep 225 | 8 Ways to Collaborate That Aren’t the Same Boring Freebie Swap
In this episode, I'm sharing eight ways to collaborate that don't require a podcast, a membership, or any new platform.Because “I don’t have anything to invite people into” is not a good enough reason to miss out on the visibili...
EP 224 | The Strategy She Uses to Generate 30-40 Leads a Month (without any social media) with Holly Marie Haynes
This is Part 2 of a special two-part visibility series.Part 1 is over on Holly Marie Haynes' podcast, Crush the Rush, which is also linked below. That’s where Sophia shares her framework for becoming known through v...
Ep 223 | The Free Content Era Is Ending. Here's What Comes Next.
In this episode, I'm sharing the hunch I've been sitting on: that we're moving out of the attention economy and into what I'm calling the evidence economy. And if I'm right, it changes everything about how we approach marketing, visibility, and...
Ep 222 | The Pinterest Strategy That Drives Discovery, Leads, and Sales with Meagan Williamson
In this episode, I'm joined by Meagan Williamson, a Pinterest strategist who's been in this space since the early beta days and has built her entire business around the platform that most business owners are completely sleeping on. We're breaki...