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Marketing #Unfiltered
In “Marketing #Unfiltered," you don’t just learn awesome stuff to help you figure out marketing, you get the BTS scoop of building a business — the hilarious, the traumatic, and the “omg thank god I’m not the only one.” Hi! ✋🏻 I’m Sophia Parra and I’m a social media strategist for coaches. For years I ran an agency where I helped multiple six figure and seven figure coaches create content and strategies that build their following and drive traffic to their offers. My guests and I swap biz horror stories AND share notes around the strategies that took things to the next level. I also show up solo twice a week to answer YOUR marketing questions. So if you’re craving a podcast that feels like the perfect mix of biz talk with a coach and a catch up with your friends; grab a margarita and pull up a chair. I’ve got painfully relatable stories to make you laugh (or cry 🤣), and strategies and perspectives that will help you show up consistently and effectively.
Marketing #Unfiltered
Ep 197 | Closing Your Identity Gap with Mindi Huebner
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Sophia
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Episode 197
Meet Mindi Huebner, a subconscious identity coach who helps high-achieving women shed conditioning and breaks down the identity gap, the space between who you're being and who you say you want to be. From why you can't check your emails without anxiety to why women are twice as likely to justify using AI, this conversation will make you realize that 95% of what you do is subconsciously automated. If you've ever felt overwhelmed looking at your calendar or wondered why success feels so hard, Mindi explains the beliefs running the show behind the scenes and how to actually close that gap.
Here's What We Cover:
- Why your subconscious keeps you surviving, not successful — How your brain burns the least amount of calories possible to keep you in familiar patterns (even when they don't serve you)
- Mindi's 15-minute call strategy that actually works — How she sells high-ticket offers by identifying limiting beliefs in 15 minutes (and why people have opinions about it)
- Women and AI: the justification problem — Why men are twice as likely to use AI and zero times as likely to justify it (and what that means for the gender pay gap)
- Your 24-carat identity framework — How to map out the version of you who has everything she wants (down to what she smells like)
- The 5-4-3-2-1 nervous system regulation technique — Five things you can see, four you can touch, three you can hear, two you can smell, one deep breath
... and so much more!
Resources Mentioned:
- 10-Episode Private Podcast from Mindi — DM "podcast" on LinkedIn or Instagram to receive it
- Connect with Mindi:
- LinkedIn - https://www.linkedin.com/in/mindihuebner/