Marketing #Unfiltered
In “Marketing #Unfiltered," you don’t just learn awesome stuff to help you figure out marketing, you get the BTS scoop of building a business — the hilarious, the traumatic, and the “omg thank god I’m not the only one.” Hi! ✋🏻 I’m Sophia Parra and I’m a social media strategist for coaches. For years I ran an agency where I helped multiple six figure and seven figure coaches create content and strategies that build their following and drive traffic to their offers. My guests and I swap biz horror stories AND share notes around the strategies that took things to the next level. I also show up solo twice a week to answer YOUR marketing questions. So if you’re craving a podcast that feels like the perfect mix of biz talk with a coach and a catch up with your friends; grab a margarita and pull up a chair. I’ve got painfully relatable stories to make you laugh (or cry 🤣), and strategies and perspectives that will help you show up consistently and effectively.
Marketing #Unfiltered
Ep 201 | How Coaches Can Sell in 2026 (Without Relying on 1:1 or Courses)
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Sophia
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Episode 201
Selling in 2026 doesn’t have to mean another 1:1 offer, course, or mastermind.
In this episode of Marketing Unfiltered, I’m giving you permission to think outside the box when it comes to how you sell — and walking you through six creative categories of offers coaches are using right now to generate revenue without burning out.
If you’ve felt boxed in by traditional coaching models, this episode will help you rethink what’s possible.
In this episode, I cover:
- Why coaches don’t need to rely solely on 1:1 coaching, courses, or memberships anymore
- How to sell visibility, proximity, speed, and insight — not just transformations
- Creative offer ideas like Q&A memberships, office hours passes, laser coaching, and private audio feeds
- How to reimagine VIP days with 48–72 hour sprints
- Ways to monetize your ecosystem through affiliates, licensing, and partnerships
- Trend memberships and industry insight offers that position you as the go-to expert
- How to choose offers that align with how you actually want to work in 2026
This episode is meant to spark ideas — and I think it will!