Behind The Strategy with Kristina Stubblefield
Behind the Strategy with Kristina Stubblefield is the podcast for service-based business owners who are overwhelmed by everything they could be doing and just need someone to help them figure out what actually matters.
Every episode covers one real thing: how to set up your Google Business Profile so people can actually find you, how to write a homepage that makes visitors stay, how to build a follow-up system that does not fall apart when you get busy. Not trends, not theory. The actual stuff that helps your business move forward.
Kristina Stubblefield is a business strategist, tech educator, and co-owner of So In Media Group. She has spent over 20 years working with service-based small businesses across industries including home services, healthcare, real estate, wedding and event professionals, and beyond. She is known for taking the parts of running a business that feel overwhelming and making them feel completely manageable.
This show is a behind-the-scenes look at what Kristina tells her clients every day. The strategy, the systems, the straight talk.
Get found. Get clients. Keep them.
New episodes weekly. Subscribe so you never miss one.
Want to talk through your own situation? Book a free 15-minute call at kristinastubblefield.com/start-the-conversation. No pressure, just a conversation.
Behind The Strategy with Kristina Stubblefield
How to Get Your Business Found in AI (Simple Steps That Actually Work)
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Feel like you’re doing everything right—but still not getting found in AI search?
In this episode of AI Simplified, we turn everything we’ve covered into simple, actionable steps you can use right away. Learn how clarity, consistency, and clear services help your small business show up when customers ask AI for recommendations. We’ll walk through how to align your messaging, improve your visibility, and even use AI as a tool to refine your content so it actually works for you.
Join the free AI Simplified Facebook Group:
facebook.com/groups/aisimplifiednow
Kristina Stubblefield: [00:00:00] What if the reason your business isn't showing up when people are asking AI tools, who to hire isn't because you're doing something wrong. It's because you're not saying it clearly enough. And that's actually good news because that is something you can fix.
Welcome to AI Simplified the podcast for entrepreneurs, creators, and small business owners who want practical stress-free ways to use AI in their content and marketing. I'm Kristina Stubblefield, digital marketing strategist and creator of the Pre-Bake the Oven Method. Let's simplify AI so you can create faster, show up consistently, and feel confident in your content.
Over the last few episodes we've been talking about how AI is already helping people choose [00:01:00] businesses and how clarity is what determines who gets recommended.
So today, let's make this simple. What can you actually do first? Clearly say what you do. Not in a way that sounds nice and rings a bell in a way that answers a real question. Second, clearly list your services. Make them easy to find.
Think of it like your menu Third. Be consistent across your website, social media, business listings, and all of those, because consistency creates clarity. And here's the part I want you to really take with you. You don't need to start over. You don't need to do everything. Just start with one thing and make it clearer.
Because small changes can create big visibility. And here's what's really exciting. You don't have to [00:02:00] do this alone. AI can actually help you do this. We talk about this all the time. AI is a tool, it's a teammate. And when you use it the right way, it can help you clarify your messaging, your services, and how you show up.
So now you're not guessing. You're using AI to help you become clearer, so AI can recommend you, and that's the full picture. You are showing up for your customers and potential customers and for the tools that help them find you. So as we wrap up this series, remember this, AI is already helping people choose businesses, and when your business is clear.
You become part of that conversation. Start simple. Pick one thing, make it clearer today, and remember this, you don't need to just do more. You just need to be [00:03:00] clearer because clarity is what gets you found, and clarity is what gets your business chosen.
Thanks for listening to AI Simplified. If today's episode helped you feel more confident using AI in your business, hit follow and leave a five star review so you never miss what's next. Want to keep learning? Join our private Facebook group where we go deeper, share ideas, and simplify AI together.