Partnerships Unraveled
The weekly podcast where we unravel the mysteries of partnerships and channel to help you become more successful.
Episodes
243 episodes
Pax8 Roadshow Special - Phylip Morgan
In this special Pax8 Beyond '26 feature of Partnerships Unraveled, we sit down with Phylip Morgan, Senior Vice President of Marketplace and Channel Expansion at Pax8. A former managed service provider and 30-year channel veteran, Phyli...
Pax8 Roadshow Special - Gene Kim
In this special Pax8 Beyond '26 feature of Partnerships Unraveled, we sit down with Gene Kim, Vice President of Managed Service Providers at Absolute Security. With a career spent on both sides of the channel as a service provider and now leadi...
Pax8 Roadshow Special - Nihil Morjaria
In this special Pax8 Beyond '26 feature of Partnerships Unraveled, we sit down with Nihil Morjaria, Chief Revenue Officer at usecure. With almost eight years at the company across nearly every sales role and a background in psychology,...
Thomas Christensen - Win-Win-Win
In this episode of Partnerships Unraveled, we sit down with Thomas Christensen, Vice President of Partner Ecosystem NCEE at IBM. Thomas has 30 years in the industry across all three layers of the channel, as a reseller, in distribution, and as ...
Sam Valme - The secret power of channel evangelism
In this episode of Partnerships Unraveled, we sit down with Sam Valme, Channel Evangelism Director of Americas at AvePoint. Sam has spent 13 years at AvePoint moving through solution engineering, sales, partner program design, and MSP sales lea...
Elisabeth De Dobbeleer & Jason Gallo - Cisco 360 Partner Program Deep Dive
In this episode of Partnerships Unraveled, host Rick van den Bosch sits down with Elisabeth De Dobbeleer, Senior Vice President of Global Programs, and Jason Gallo, Global Vice President of Partner Value Acceleration, both at Cisco. Together th...
Faraz Siraj - The Golden Doodle Effect
In this episode of Partnerships Unraveled, we sit down with Faraz Siraj, Vice-President of Global Channels & Alliances at Fortra. With 30 years in technology, 16 of them focused entirely on the channel, and experience at Cisco, RSA, Code42,...
Barry Russell - The open-source foundation of every AI partnership
In this episode of Partnerships Unraveled, we sit down with Barry Russell, Senior Vice-President of Partnerships at Anaconda. Barry helped build AWS Marketplace from a two-pizza team into a global business, spent time at Microsoft and several d...
Eltjo Hofstee - Unraveling the MSP to MIP journey
In this episode of Partnerships Unraveled, we sit down with Eltjo Hofstee, Global Sales Director at EasyDMARC. Eltjo joined nearly four years ago with a clear brief: build a scalable sales organization around a product with strong mark...
Remco van Dijk - The benefits of an entrepreneurial channel mindset
In this episode of Partnerships Unraveled, we sit down with Remco van Dijk, Channel Leader for Northern Europe at Varonis. Remco joined Varonis to build the Northern European channel from the ground up.Remco opens with what the ...
Kris Blackmon - Beyond campaigns: partner marketing unlocked
In this episode of Partnerships Unraveled, we sit down with Kris Blackmon, Director of Global Partner Marketing at AvePoint. Coming from channel journalism at The Var Guy and content leadership at Channel Futures before moving into her...
Razvan Todor - The secret power behind cybersecurity at scale
In this episode of Partnerships Unraveled, we sit down with Razvan Todor, VP Strategic Partnerships & Alliances – CSG at Bitdefender. Razvan brings a rare lens to channel work: a product leader who shifted from owning roadmaps to a...
Andy Yen - The Human Edge in High-Stakes Partnerships
In this episode of Partnerships Unraveled, we sit down with Andy Yen, Director of Partner Marketing for Global System Integrators at ServiceNow. Drawing on seven years at ServiceNow across ISVs, hyperscalers, and now some of the world'...
Nevzat Bucioglu - Building no-bull**** partnerships
In this episode of Partnerships Unraveled, we sit down with Nevzat Bucioglu, Channel and Alliance Director for EMEA Central at Commvault. He leads the channel business across DACH and Poland and has been in IT since 1996, moving throug...
Erica Radcliff - Tailoring Partner Engagement at Scale
In this episode of Partnerships Unraveled, we sit down with Erica Radcliff, Director of Partner and Ecosystem Growth Marketing at Vertiv, to explore what it really takes to activate partners at scale without losing relevance. With nearly two de...
Matt Walker - Channel Sales Best-Practices Across Cultures
In this episode of Partnerships Unraveled, we sit down with Matt Walker, Head of Distribution for EMEA and LATAM at Everpure, to unpack what channel success looks like when you’ve worked every side of the ecosystem. Matt’s path into the role st...
Tony Poer - The Evolution of Partnerships in CX
In this episode of Partnerships Unraveled, we sit down with Tony Poer, Director of Channel CX Programs at 8x8, to dig into a problem most channel teams recognize but rarely fix: partners are overloaded with information, yet still underprepared ...
Catarina Martins - (Un)learning Lessons in Channel Marketing
In this episode of Partnerships Unraveled, we sit down with Catarina Martins, Global Channel Marketing Director at Schneider Electric, to unpack what strong marketing looks like when the route to market is anything but direct. Drawing on experi...
Jon Kane - Scaling Genuine Partnerships & Alliances
In this episode of Partnerships Unraveled, we sit down with Jon Kane, Senior Director for Europe & Major Channel Sales at Forcepoint. With nearly 30 years spent entirely in the channel, John shares why partner relationships aren’t built dea...
Varshaa Pallaath - Intentionality & Engagement in Partner Marketing
In this episode of Partnerships Unraveled, we sit down with Varshaa Pallaath, Director of Global Customer and Partner Marketing at ConnectWise, to unpack what partners actually need right now and how vendors can support them in a market that is...
Adam Winston - Balancing Vision & Execution in Cybersecurity
In this episode of Partnerships Unraveled, we sit down with Adam Winston, Field CTO at WatchGuard. From scaling a services business to $12M in annual revenue to driving innovation at WatchGuard, Adam shares what it really takes to build trust w...
Kevin Rasdale - Understanding the Channel SE Role
In this episode of Partnerships Unraveled, we sit down with Kevin Rasdale, a veteran Channel Sales Engineer (SE) with over a decade of experience supporting partner ecosystems at top vendors like Dell, Varonis, and more. Kevin pulls back the cu...
Bill Bellano - Rebuilding Trust and Scaling Smart
In this episode of Partnerships Unraveled, we sit down with Bill Bellano, U.S. Channel Leader at Proofpoint, whose 15+ years of experience across cybersecurity vendors like Fortinet, Bitdefender, and SonicWall have shaped a dynamic, on-the-grou...
Dave Allen - Inside Akamai's New Partner Program
In this episode of Partnerships Unraveled, we sit down with Dave Allen, Vice President of Geo Sales and Partner Sales at Akamai, to explore the strategy and innovation behind Akamai’s newly revamped Partner Connect Program. With decades of chan...