
Partnerships Unraveled
The weekly podcast where we unravel the mysteries of partnerships and channel to help you become more successful.
Episodes
148 episodes
Heather Harlos - Meet the Partner Where They Are
Heather Harlos, Global Programs Enablement & Go-to-Market Leader at Proofpoint, joins Partnerships Unraveled to break down the strategies that truly empower partners and remove friction from the sales process.I...
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27:15

Steven Kiernan - AI, Cloud Marketplaces, and the Future of Channel Sales
What do journalism and channel sales have in common? More than you might think.In this episode of Partnerships Unraveled, we sit down with Steven Kiernan, EMEA Sales Leader at Omdia, to explore his unconventional j...
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35:39

Matt O'Leary - How to Hire the Best Partnerships Talent
In this episode of Partnerships Unraveled, we sit down with Matt O’Leary, Head of M&A and Strategic Partnerships at 1Password, to explore what it takes to hire, build, and scale successful partnerships. With experience at Sh...
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23:34

Ian Thompson - SMB Channel Marketing Done Right
What does it take to drive real demand in the channel and empower partners for long-term success?This week on Partnerships Unraveled, we sit down with Ian Thompson, Head of America's SMB Marketing at Cisco, to dive deep i...
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27:33

Donata Zabielskiene - Building a Channel from Scratch: Lessons from Nord Security
What happens when a leader from Coca-Cola and L’Oréal enters the world of B2B tech partnerships? Transformation.In this episode of Partnerships Unraveled, we sit down with Donata Zabielskiene, the global channel leader at Nor...
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31:38

Dr. Alejandro Canonero - Inside the Cloud Wars: AWS vs. Google vs. Microsoft
Building a great product isn’t enough; you need to find your place in the right ecosystem.This week on Partnerships Unraveled, we sit down with Dr. Alejandro Canonero, a 35-year technology veteran...
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26:27

Luca Besana - The Key to Winning the Southern European Channel
What makes channel partnerships in Southern Europe so unique—and why do global strategies often fall short?In this episode of Partnerships Unraveled, we sit down with Luca Besana, Regional Channel Leader at Sentine...
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24:29

Norman Guadagno - Why CMOs Must Champion Partner Marketing
In this episode of Partnerships Unraveled, we sit down with Norman Guadagno, former CMO of Mimecast and marketing leader with deep experience in B2B tech, cybersecurity, and partner-led growth. Norman shares why marketing teams continu...
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25:21

Jennifer Anaya - Mentorship, Leadership, and the Channel's Next Evolution
Trust, relationships, and connection—these are the true foundations of the channel, and few understand this better than Jennifer Anaya, Chief Marketing Officer at Ingram Micro. In this episode of Partnerships Unraveled, Jennifer shares...
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26:11

Nevzat Bucioglu - Why Demand Gen Beats Partner Enablement
Too many vendors leave partners to figure out demand generation on their own—and it’s not working.This week on Partnerships Unraveled, we sit down with Nevzat Bucioglu, Channel Lead for the DACH region at Commvault, to discuss w...
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26:58

Larissa Crandall- How to Build a High-Impact Partner Ecosystem
Building a partner ecosystem from the ground up isn’t for the faint of heart—it takes vision, strategy, and a deep commitment to collaboration. In this episode of Partnerships Unraveled, we sit down with Larissa Crandall, Global VP of ...
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32:28

Greg Jones - Why MSPs Struggle with Sales and Marketing & How to Fix It
In this episode of Partnerships Unraveled, we're diving deep into one of the biggest challenges MSPs face: sales and marketing. Joining us is Greg Jones, SVP of Business Development at Kaseya, who shares his unique approach to driving MSP succe...
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27:16

Joe Sykora - From MSP Founder to Channel Leader
How do you build a channel strategy that actually works for partners? Joe Sykora, SVP of Channel Sales, Distribution, and Alliances at Proofpoint, started his career running an MSP. Now, he’s leading global channel growth at one of the biggest ...
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25:30

Laura Dashney - Insights from the First Head of Channel
In this episode of Partnerships Unraveled, we sit down with Laura Dashney, Head of Channel Success at Nextiva, to explore how she built a brand-new role designed to bridge the gap between vision and execution.Laura shares ...
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20:09

Dana Sell - The Power of Marketing in the Channel
In this episode of Partnerships Unraveled, we sit down with Dana Sell, VP of Channel and Mid-Market Sales at Technology Advice, to discuss why marketing is the missing link in channel partnerships.-Why do vendors struggle to make custom...
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29:21

Craig Fulton - Scaling MSP Growth: Breaking the Founder-Led Sales Ceiling
In this episode of Partnerships Unraveled, we sit down with Craig Fulton, industry veteran and M&A advisor at Evergreen, to break down what it takes to scale an MSP beyond founder-led sales.Craig brings 20+ years of experience building ...
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26:56

Timm Hoyt - Transforming Business with a Partner-Centric Model
In this episode of Partnerships Unraveled, we sit down with Timm Hoyt, SVP of Global Partner Sales and Alliances at Sumo Logic, to break down why companies that prioritize a partner-first strategy see massive long-term success. - H...
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34:31

Jennifer Judy - How to Build a High-Impact Partner Enablement Program
In this episode of Partnerships Unraveled, we sit down with Jennifer Judy, a channel powerhouse with 25+ years of experience leading partner enablement, go-to-market strategy, and channel growth at HP.Here’s what we unravel in this epis...
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26:41

Anthony Graziano - Transforming Distribution with D&H's Marketing
In this episode of Partnerships Unraveled, we’re thrilled to host Anthony Graziano, SVP of Marketing at D&H Distributing, who brings a wealth of experience from decades in the channel. Anthony dives into the evolving role of distri...
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18:13

Yuval Dvir - Navigating the Future of SaaS Channels
In this milestone episode of Partnerships Unraveled, we welcome Yuval Dvir, Global Director of Online Platforms and Ecosystems for Google, to explore how one of the world’s most iconic brands leverages channel partnerships to expand its reach a...
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26:24

Akilah Murrell - Building a Winning Channel Marketing Strategy
In this engaging episode of Partnerships Unraveled, we sit down with Akilah Murrell, Senior Manager of Channel Marketing at 360 Insights and podcast host of Channel Talks. Akilah shares her expertise on building meaningful ven...
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24:48

Eric Torres - Empowering MSPs with Pax8
In this episode of Partnerships Unraveled, we explore the transformative world of channel strategy and partner enablement with Eric Torres, VP of Channel and Community at Pax8. Eric shares his journey from being an MSP to becoming a lead...
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21:53

Torben Sebens- Bridging Innovation and Legacy in the Channel
In this episode of Partnerships Unraveled, we sit down with Torben Sebens, a veteran of the IT industry with over three decades of experience spanning engineering, sales, and partner ecosystems. Torben shares his expert insights on how the chan...
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32:48

Luca Marinelli - Key Lessons for Simplifying and Scaling the Channel
This week on Partnerships Unraveled, we welcome Luca Marinelli, a seasoned leader with over 30 years of experience across tech giants like Microsoft, Cisco, Citrix, and Check Point. Currently the COO of blinkoo, Luca joins us to share ...
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25:55

Jessica Reece - Driving MSP Success with Check Point
This week on Partnerships Unraveled, we welcome Jessica Reece, Head of Strategic and Managed Service Provider Sales at Check Point, for an in-depth discussion on shaping successful MSP partnerships. With over 15 years in cybersecurity, Jessica ...
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21:55
