Grow Your Local Business
Episodes
173 episodes
You Don’t Need to Be Ready to Start Getting Clients
Are you waiting on the website, the logo, the professional photos or the business cards before you really start marketing your business?When you don’t have those things yet, it’s so easy to feel behind... like everyone else has a “real ...
MVP: Hoping to Get Local Clients vs Expecting To Get Fully Booked
This Most Valuable Podcast episode is a reminder that how you think about getting clients changes everything. If you’ve been waiting for local people to find you, posting inconsistently, or doing a lot of busy behind-the-scenes ...
MVP: 5 Ways to Boost Local Sales with Better Instagram Captions
In this Most Valuable Podcast episode, you’ll see why social media captions are one of the most powerful tools you have for turning local followers into paying clients and how to make yours work harder for you.Captions aren’t fill...
Fully Booked and Underearning
Being fully booked doesn’t automatically mean you’re making the money you want.You can have a full calendar, plenty of demand and people ready to hire you… and still feel like you should be making a whole lot more for how busy you are. I...
You Are The Standard
How many decisions in your business are you making based on what everyone else in your industry is doing?There are a lot of things local business owners treat like rules simply because “that’s how everyone does it.”Pricing. Offe...
Stop Asking Your Local Customers What They Want
Most business advice will tell you that before you create a new offer, service or product, you need to do some market research and ask your customers what they want.I disagree.Because the people telling you what they’d “totally bu...
Are You Using Your Business Expenses Against Yourself
Have you ever looked at how much money your business is bringing in… and immediately discounted it because of how much you’ve spent? Somehow the website, software, marketing, coaching, equipment and support become evidence that you’re not actua...
The Life You’re Building the Business For
What if you didn’t have to wait until your business reached some imaginary finish line before you started living the life you’re building it for? In this episode, we’re talking about how to define your version of success, stop postponing the ex...
MVP: 3 Emotions That Will Help You Stick With It (Even When You’re Not Seeing Results)
When you’re learning something new in your local business like marketing on social media, selling, creating content, or pitching yourself, it’s easy to feel frustrated and want to quit when the results don’t come fast enough.This episode...
MVP: Why Growing Your Business Locally First Will Get You Fully Booked Faster
If you run a business that can work with people all over, but you're struggling to get clients, this Most Valuable Podcast (MVP) episode is for you!Just because you can serve people anywhere, it doesn't mean it's the best place ...
MVP: Skillset Gap or Implementation Gap? What’s Really Keeping You Stuck
I’m bringing this episode back as one of my Most Valuable Podcast (MVP) episodes because it’s one of the most important questions you can ask when you feel stuck:Do I need to learn a new skill or do I need to implement what I a...
Why I Keep Investing In The Same Mastermind
In this episode, I’m sharing something that might sound a little shocking: I’ve spent over six figures working with the same coach, in the same mastermind, over and over again. Not because I get new information and content every round. Not beca...
Breaking Through What You Think Is Possible with Maddy of Color Chroma
If you’ve ever felt like the hardest part of business isn’t always what to do every day, but it’s believing bigger results are actually possible for you... this episode is for you.In today’s episode, I’m talking with my Localpre...
[LIVE REPLAY] I’m Doing Something I’ve Never Done Before to Help You Get Fully Booked This Year
In this episode, I’m sharing a special announcement for local business owners who want the second half of 2026 to look completely different from the first.I’m walking you through:The 5 essential skills every fully booked loc...
You’re Ready for Local Clients. Now It’s Time to Invite Them In.
You invested in the website. The branding. The business cards. The booking software. The supplies. The certifications that help you become excellent at what you do. You’ve spent so much time and money getting your local business ready for clien...
From Garage to RV: How Brittany Powell Built a Fitness Business Around the Life She Wanted
Do you ever catch yourself waiting until you feel ready?Ready to start. Ready to show up. Ready to sell. Ready to make the move. Ready for life to feel a little more stable before you really go for it.In today’s episode, I’m talki...
The best time to host local events, classes and workshops
This week’s episode is a little different. I’m sharing a short coaching clip from inside The Localpreneur Academy, where one of my students asked a question so many local business owners have:When is the best time to host a local eve...
MVP: Choosing Your Local Niche: The Dos and Don'ts Every Small Business Owner Needs To Know
In this Most Valuable Podcast episode, we're walking through the dos and don'ts of niching to help you avoid common mistakes, reduce the stress around choosing a niche and make a confident decision.Tune into this episode to le...
From Assistant Principal to Home Organizer: How Leslie Cuti Built Her Business and Created Fully Booked Months After 25 Years in Education
If you’ve ever had the thought that it’s too late to start a business… or that because you’ve already dedicated so much of your life to a different career, it would be really hard to start over, build something entirely new and become that loca...
Why You’re Afraid to Be the Fully Booked Local Go-To
So many local business owners say they want to be fully booked, more known in their city, and have more demand for what they do… but then their brain immediately jumps to everything that could feel hard about that.More clients. More visi...
What to Do When There’s Interest But No Sales Yet
Do you have inquiries, interest, and people telling you they love what you’re doing… but it’s not turning into sales yet?Do you feel like something is just “off” and you need to change something to get people to buy? Maybe you’re thinkin...
MVP: How Too Many Offers Are Slowing Down Your Local Sales
In this Most Valuable Podcast episode, I'm re-sharing how having too many offers in your local business is slowing down your sales.I’m walking you through SIX different ways this shows up for local business owners — from confusing your a...
The Local Marketing Shifts That Built Demand for Her Flower Farm with Brooke Palmer
In this episode, I’m sitting down with Brooke Palmer of Jenny Creek Flowers — a former teacher turned flower farmer in Ithaca, New York — to talk about how she built local demand.Tune into this episode to learn:How Bro...
What’s the Deal with Instagram Hashtags in 2026?
Are hashtags still relevant on Instagram in 2026… or are they basically pointless now? There’s a lot of confusion around hashtags right now, especially with so many people saying different things. In this episode, Leslie breaks down what hashta...
Why You're Waiting To Feel Established
Are you waiting for something outside of you to finally make you feel more confident, more legit or more established in your city?In this episode, Leslie breaks down one of the sneaky thoughts that can keep local business owners playing ...