As Told by Zink
As Told By Zink takes you inside the world of influencer marketing with Samantha Zink, Founder & CEO of Zink Talent, one of the pioneering talent management agencies to enter the influencer marketing space nearly a decade ago.
With a front-row seat to the evolution of the creator economy, Samantha sits down with influencers, founders, celebrities, and industry leaders to uncover what really goes into building influence, growing a personal brand, landing brand partnerships, and creating a successful career in today’s digital landscape.
From behind-the-scenes industry insights and what brands really look for when casting talent to entrepreneurship, wellness, spirituality, and the realities of life in the public eye, Samantha brings candid conversations and an insider’s perspective to the people and trends shaping the creator economy.
As Told By Zink is where influence meets the stories, strategies, and people behind it.
As Told by Zink
Latest Episodes
++ episode 207: how to balance Harvard, content creation & going viral feat Jenny Ng
This week I sat down with Harvard student and content creator Jenny Ng to talk about balancing college life with building a career online.Jenny shares how she grew her platform through relatable college, food, lifestyle, and study conten...
++ episode 206: the secrets to landing brand deals feat Morgan Lee
Ever wonder what brands and agencies are actually looking for from creators? This week I’m joined by Morgan Lee who has 8+ years in influencer marketing to break down the influencer industry from the brand and agency perspective. We ch...
++ episode 205: how to actually make it as a beauty creator, preparing for holiday and tips on how to get started in the space feat Kilee Kearns
This episode is PACKED with everything you need to know to break into the beauty creator space -or take your career to the next level.Kilee and I chat all things becoming a successful beauty creator: how to stand out, make money, avoid b...
++ episode 204: why I launched a creator growth program and who it’s for
I saw another gap in the market: creators who have strong, high-quality content but have no idea how to monetize, attract brand deals, pitch themselves or set their rates.So, I launched a new division within Zink Volt where I personally ...
++ episode 203: expanding across the beauty niche, behind the scenes of being a content creator and how you know you're ready for management feat Haley Konopka
Haley Konopka started creating content in college during the pandemic, sharing what she loved and eventually finding her niche in beauty and skincare. After opening up about her struggles with acne, she quickly built a loyal community of people...