As Told by Zink
Samantha Zink is the visionary Talent Management Agency Founder and CEO behind Zink Talent. Follow along on her journey to finding her soul purpose.
From having an epiphany on the subway in NYC leading her to pack up her 9 to 5 in Fashion PR, taking a leap of faith to start her own business, and everything in between.
Samantha spills the truth about the not-so-glamorous life of PR in NYC, how she started her business and grew it to a globally known agency, her spiritual journey, the power of manifesting, and so much more.
As Told by Zink will feature Samantha’s network of influencers, celebrity personalities, and thought leaders [in health, wellness, spirituality, business, finance, and dating]. With a passion for empowering influencers and a trailblazing spirit, Samantha Zink continues to shape the influencer marketing landscape and inspire others through her transparent and transformative storytelling.
Episodes
142 episodes
++ episode 142: 1x1 with business marketing mentor, strategist + coach Madison Tinder
In this episode, I sit down with Madison Tinder to explore her unexpected journey from aspiring sports journalist to thriving entrepreneur. After struggling to break into the sports media industry, Madison pivoted into managing social media acc...
•
Episode 142
•
53:53
++ episode 141: let’s talk brand trips (and what we’re getting wrong)
Over the past few years, brand trips have started to feel like copy-and-paste experiences—and honestly, we've lost sight of why they existed in the first place. In this episode, I’m sharing my hot take and insights from over a decade in the ind...
•
Episode 141
•
45:58
++ episode 140: love island debrief, balancing social media with highschool, trends we love and tips on starting your influencer career in your teens feat Reid Manning
Teen creators are taking over — and Reid is proof! In this episode, we dive into how he launched his content creator journey all while balancing high school. From getting started on social media to our favorite trends, what following you need t...
•
Episode 140
•
1:00:26
++ episode 139: letting go of what’s not meant for you, dating with intention before jumping into a relationship, and rediscovering yourself beyond your business
Hi friends! In this solo episode, I’m diving into some powerful lessons I’ve been navigating this year—and felt called to share with you. I’m talking about the art of letting go: how to ask the universe to clear what’s not meant for you (yes, i...
•
Episode 139
•
40:32
++ episode 138: falling for fitness (on purpose): community, obsession, and turning passion into a career feat Alexa Noban
I virtually sat down with fitness, health, and wellness creator Alexa Noban to dive into her journey in the influencer space—how she really built her following, what sparked her start, and how she’s now channeling her passions into building a l...
•
1:00:46
++ episode 137: 1x1 with content creator Natalya Toryanski
In this episode, I [virtually] catch up with content creator Natalya Toryanski to dive into her journey from college student to full-time TikToker. Natalya shares how her channel took off during school and the life-changing opportunities that f...
•
Episode 137
•
56:53
++ episode 136: evolving your look: from 20s to 30s, cool-girl style & launching a styling biz in nyc feat stylist Jordanna Sharp
We sat down in our new NYC studio with stylist Jordanna Sharp to talk all things style—how she launched her styling business five years ago, what working with a personal stylist really looks like, and her step-by-step breakdown for mastering th...
•
Episode 136
•
1:06:18
++ episode 135: this is...35!
Birthday edition podcast episode! Wow..35..how did we get here?!! Let's yap about what I've learned 20's to 30's and discuss what 35 looks and feels like. In my early 20's I pictured myself working in my 9-5 PR job, married with kids in NYC at ...
•
Episode 135
•
49:50
++ episode 134: from 2012 nyc pr hustle to today’s influencer game — breaking in, building cred, and getting noticed feat Marie Cravens [bpcm influencer director]
I sat down with Marie Cravens, Director, Beauty Influencer Relations at BPCM, and quickly discovered we both started our careers in NYC back in 2012. We reminisced about the early PR days, the energy of the city, and how the rise of influencers...
•
Episode 134
•
59:47
++ episode 133: what’s meant for me won’t miss me: the truth behind building a brand, podcasting & energetic partner alignment feat Victoria Alario
Repeat after us: "I only want what wants me."We’re so excited to welcome Victoria Alario back to the podcast — for the first time in three years! We catch up on everything: from the raw and real experience behind launching her own br...
•
Episode 133
•
1:13:21
++ episode 132: manifest with intention: defining your dream partner
It’s been a minute — let’s catch up! In this episode, I’m sharing what I’ve been learning about love, relationships, and the art of leaning into my feminine energy instead of always operating in alpha mode. I’ve been doing the inner work, break...
•
Episode 132
•
37:46
++ episode 131: how to get invited on brand trips, build real connections, stand out for brand deals + the insider scoop from the brand side feat Hayley Podell [head of influencer marketing @ hero cosmetics]
Sat down with Hayley Podell, Head of Influencer Marketing at Hero Cosmetics, to get the inside scoop on everything creators are dying to know — from how to land a spot on brand trips, to why showing up at events really matters, to what’s actual...
•
Episode 131
•
1:03:54
++ episode 130: mastering credit cards & point systems to fund all of your vacations feat Cari Padula
Content creator and business owner Cari Padula has cracked the code on using credit cards to fund her luxury vacations — and now she’s sharing her secrets. In this episode, Cari breaks down the basics of credit card point systems, how to maximi...
•
53:31
++ episode 129: the evolving influencer landscape – what i’m seeing so far in 2025
Hey, y’all! You know I’m an open book when it comes to all things influencer-related. The space is always changing, and every year brings something new. In this episode, I’m diving into all the latest trends and updates for influencers, talent ...
•
Episode 129
•
47:49
++ episode 128: from passion to petals – building a floral business, using social media as a stepping stone, partnering with a best friend, and overcoming entrepreneurial challenges feat Sam Hwang
In this episode, I sit down with content creator and floral business owner Sam Hwang, who has been navigating the social media world for over 10 years. We dive into the influencer space and explore why social media should be seen as a stepping ...
•
Episode 128
•
54:38
++ episode 127: meet the founders: Yasaman Bakhtiar & Leah Marcus of good girl snacks and hot girl pickles
You've probably seen Hot Girl Pickles pop up on your FYP at least once—whether it was AlIx Earle sharing them or the brand making waves at LA hotspot Erewhon. These two Gen Z entrepreneurs, Yasaman Bakhtiar and Leah Marcus, are unstoppable. Wit...
•
Episode 127
•
48:31
++ episode 126: beauty unfiltered: a conversation with Natalie Gee of Gee Beauty
Join us for an inspiring and insightful conversation with Natalie Gee, the Co Founder behind mother daughter business Gee Beauty. In this episode, we dive into her journey of building a successful beauty brand, the ever changing trends and mark...
•
Episode 126
•
57:47
++ episode 125: the 9-5 + office culture comeback in the creator economy
Will full time Influencers start going back to their 9-5's this year? Will Influencer marketing and management teams go back to office culture in a more modern fashion? Is remote work over? Let's talk about where the industry is heading!
•
Episode 125
•
1:05:26
++ episode 124: industry topics + motivational discussions
Topics:1. Embrace your unique journey; it's never too late to start over!2. Choosing the right Influencer Agency: Risks and key questions to ask
•
Episode 124
•
43:50
++ episode 123: 1x1 with JSHealth founder Jessica Sepal!
++ episode 123: 1x1 with JSHealth founder Jessica Sepal!In this episode, we dive into a real and honest conversation about what it’s like to be a female founder. Jessica, the powerhouse behind JSHealth, shares how she launched...
•
Episode 123
•
1:00:21
++ episode 122: content creation 101 feat Natalie Park
Interested in becoming a creator or leveling up your content? Natalie Park is educating us on IG and TikTok tips & tricks. Grab a notebook and get ready for an educational episode so you can take things to the next level with content creati...
•
Episode 122
•
57:54
++ episode 121: 1x1 with content creator Ashley Cassidy!
Let's chat with content creator Ashley Cassidy! I love connecting with creators who have been in the business since the very beginning. You know nostalgia and chatting all things social media and bloggers circa 2013 is one of my favorite topics...
•
Episode 121
•
51:41
++ episode 120: industry topics + motivational discussions
Doing something a little different this year! One episode per month I will discuss three topics in studio. These topics will dive into the world of Influencer marketing and management as well as our industry as a whole - I'll be sharing insider...
•
Episode 120
•
45:01
++ episode 119: diversifying platforms, scaling as a creator, treating content like a business, and knowing when to bring in management feat Niki Detrichisode
Had so much fun chatting with the amazing Niki Detrich in this episode all about social media! We dive into the importance of diversifying platforms, the lessons learned from the TikTok ban, and how to level up as a creator while treating your ...
•
Episode 119
•
1:05:44
++ episode 118: the shifting landscape of la, entertainment, and social media feat Zia Domic
Had an amazing time chatting with actress and influencer Zia Domic! If you're a fan of nostalgia, this one's for you. Diving into what LA was like in the early 2000s, how the entertainment industry has transformed over the years, and Zia’s jour...
•
Episode 118
•
1:00:15