As Told by Zink
Samantha Zink is the visionary Talent Management Agency Founder and CEO behind Zink Talent. Follow along on her journey to finding her soul purpose.
From having an epiphany on the subway in NYC leading her to pack up her 9 to 5 in Fashion PR, taking a leap of faith to start her own business, and everything in between.
Samantha spills the truth about the not-so-glamorous life of PR in NYC, how she started her business and grew it to a globally known agency, her spiritual journey, the power of manifesting, and so much more.
As Told by Zink will feature Samantha’s network of influencers, celebrity personalities, and thought leaders [in health, wellness, spirituality, business, finance, and dating]. With a passion for empowering influencers and a trailblazing spirit, Samantha Zink continues to shape the influencer marketing landscape and inspire others through her transparent and transformative storytelling.
Episodes
134 episodes
++ episode 134: from 2012 nyc pr hustle to today’s influencer game — breaking in, building cred, and getting noticed feat Marie Cravens [bpcm influencer director]
I sat down with Marie Cravens, Director, Beauty Influencer Relations at BPCM, and quickly discovered we both started our careers in NYC back in 2012. We reminisced about the early PR days, the energy of the city, and how the rise of influencers...
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Episode 134
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59:47
++ episode 133: what’s meant for me won’t miss me: the truth behind building a brand, podcasting & energetic partner alignment feat Victoria Alario
Repeat after us: "I only want what wants me."We’re so excited to welcome Victoria Alario back to the podcast — for the first time in three years! We catch up on everything: from the raw and real experience behind launching her own br...
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Episode 133
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1:13:21
++ episode 132: manifest with intention: defining your dream partner
It’s been a minute — let’s catch up! In this episode, I’m sharing what I’ve been learning about love, relationships, and the art of leaning into my feminine energy instead of always operating in alpha mode. I’ve been doing the inner work, break...
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Episode 132
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37:46
++ episode 131: how to get invited on brand trips, build real connections, stand out for brand deals + the insider scoop from the brand side feat Hayley Podell [head of influencer marketing @ hero cosmetics]
Sat down with Hayley Podell, Head of Influencer Marketing at Hero Cosmetics, to get the inside scoop on everything creators are dying to know — from how to land a spot on brand trips, to why showing up at events really matters, to what’s actual...
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Episode 131
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1:03:54
++ episode 130: mastering credit cards & point systems to fund all of your vacations feat Cari Padula
Content creator and business owner Cari Padula has cracked the code on using credit cards to fund her luxury vacations — and now she’s sharing her secrets. In this episode, Cari breaks down the basics of credit card point systems, how to maximi...
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53:31
++ episode 129: the evolving influencer landscape – what i’m seeing so far in 2025
Hey, y’all! You know I’m an open book when it comes to all things influencer-related. The space is always changing, and every year brings something new. In this episode, I’m diving into all the latest trends and updates for influencers, talent ...
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Episode 129
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47:49
++ episode 128: from passion to petals – building a floral business, using social media as a stepping stone, partnering with a best friend, and overcoming entrepreneurial challenges feat Sam Hwang
In this episode, I sit down with content creator and floral business owner Sam Hwang, who has been navigating the social media world for over 10 years. We dive into the influencer space and explore why social media should be seen as a stepping ...
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Episode 128
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54:38
++ episode 127: meet the founders: Yasaman Bakhtiar & Leah Marcus of good girl snacks and hot girl pickles
You've probably seen Hot Girl Pickles pop up on your FYP at least once—whether it was AlIx Earle sharing them or the brand making waves at LA hotspot Erewhon. These two Gen Z entrepreneurs, Yasaman Bakhtiar and Leah Marcus, are unstoppable. Wit...
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Episode 127
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48:31
++ episode 126: beauty unfiltered: a conversation with Natalie Gee of Gee Beauty
Join us for an inspiring and insightful conversation with Natalie Gee, the Co Founder behind mother daughter business Gee Beauty. In this episode, we dive into her journey of building a successful beauty brand, the ever changing trends and mark...
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Episode 126
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57:47
++ episode 125: the 9-5 + office culture comeback in the creator economy
Will full time Influencers start going back to their 9-5's this year? Will Influencer marketing and management teams go back to office culture in a more modern fashion? Is remote work over? Let's talk about where the industry is heading!
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Episode 125
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1:05:26
++ episode 124: industry topics + motivational discussions
Topics:1. Embrace your unique journey; it's never too late to start over!2. Choosing the right Influencer Agency: Risks and key questions to ask
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Episode 124
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43:50
++ episode 123: 1x1 with JSHealth founder Jessica Sepal!
++ episode 123: 1x1 with JSHealth founder Jessica Sepal!In this episode, we dive into a real and honest conversation about what it’s like to be a female founder. Jessica, the powerhouse behind JSHealth, shares how she launched...
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Episode 123
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1:00:21
++ episode 122: content creation 101 feat Natalie Park
Interested in becoming a creator or leveling up your content? Natalie Park is educating us on IG and TikTok tips & tricks. Grab a notebook and get ready for an educational episode so you can take things to the next level with content creati...
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Episode 122
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57:54
++ episode 121: 1x1 with content creator Ashley Cassidy!
Let's chat with content creator Ashley Cassidy! I love connecting with creators who have been in the business since the very beginning. You know nostalgia and chatting all things social media and bloggers circa 2013 is one of my favorite topics...
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Episode 121
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51:41
++ episode 120: industry topics + motivational discussions
Doing something a little different this year! One episode per month I will discuss three topics in studio. These topics will dive into the world of Influencer marketing and management as well as our industry as a whole - I'll be sharing insider...
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Episode 120
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45:01
++ episode 119: diversifying platforms, scaling as a creator, treating content like a business, and knowing when to bring in management feat Niki Detrichisode
Had so much fun chatting with the amazing Niki Detrich in this episode all about social media! We dive into the importance of diversifying platforms, the lessons learned from the TikTok ban, and how to level up as a creator while treating your ...
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Episode 119
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1:05:44
++ episode 118: the shifting landscape of la, entertainment, and social media feat Zia Domic
Had an amazing time chatting with actress and influencer Zia Domic! If you're a fan of nostalgia, this one's for you. Diving into what LA was like in the early 2000s, how the entertainment industry has transformed over the years, and Zia’s jour...
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Episode 118
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1:00:15
++ episode 117: 1x1 with youtuber/content creator Mya Benway!
In this episode, I [virtually] sit down with YouTuber and content creator Mya Benway to chat about her journey from a 15-year-old starting her YouTube channel to where she is today. We cover every chapter of her life, from the evolution of soci...
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Episode 117
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1:02:35
++ episode 116: career pivots & landing your dream job: mastering the interview process + a day in the life at harper's bazaar feat Kristina Ang
Had an amazing time chatting with content creator Kristina Ang in this episode! We dive into the journey of pivoting careers and choosing happiness over a higher-paying job that doesn’t fulfill you. Kristina shares her insights on acing intervi...
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Episode 116
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1:06:50
++ episode 115: career climb: how to level up and buy your birkin
Let’s discuss how to level up in your career and make your dreams a reality—whether it's purchasing that coveted Birkin you see all over TikTok or achieving your ultimate financial goals. In an era where designer purchases are flaunted left and...
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Episode 115
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53:24
++ episode 114: 1x1 with content creator Vanessa Faga!
In this episode, I sit down with Vanessa Faga, a self-care and routine content creator who has amassed over 1.5 million followers. Vanessa has been part of the Zink Talent family for the past few years, and it’s been incredible to watch her gro...
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Episode 114
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59:29
++episode 113: new year, new manifestations: the power of 2025
In today’s episode, I am diving deep into the power of manifestation and creating vision boards for the year ahead. 2025 is on the horizon, and I am setting powerful intentions to manifest a year filled with abundance, incredible connections, a...
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Episode 113
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28:27
++ episode 112: embracing mindfulness, healing your body from within, feeling your best self, the impacts of stress on gut and starting a business to help other woman feat Sam e Cutler [thefitfatale]
I sat down with Sam e Cutler, and let me tell you, it was exactly what I needed after feeling like I’ve been on autopilot these past few months. Sam’s journey began with a personal health struggle—dealing with adult acne and other health issues...
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Episode 112
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1:04:53
++ episode 111: the call to move: growing beyond your current space
In this episode, I’m diving deep into a huge shift I’m feeling — the universe has sent me a clear sign that it's time to move back to New York! I’ve loved living in LA since September 2021 — the glamour, wellness culture, incredible food scene,...
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Episode 111
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37:50
++ episode 110: pivoting into content creation full time after leaving a 9-5, finding your passions and starting the business, & putting yourself out there feat Jordan Hardman
Zink used to work with Jordan Hardman on campaigns for years while she was working on the brand side. It was so cool to hear her story about transitioning into content creation full time and even starting two businesses! We chat about working o...
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Episode 110
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1:06:59