Sneakers and Strategies
Join marketer Nick Kastner to discuss the latest topics in marketing. Across each episode, Nick covers the latest in marketing, interviews with regional and national marketers from across the United States, and even discusses some of their favorite sneaker options.
Podcasting since 2022 • 12 episodes
Sneakers and Strategies
Latest Episodes
Media Dependency Theory
On my way home from work two weeks ago, I thought I had a great new theory. I didn't - because in 1976, two American communications scholars developed a well known theory in mass communications called Media Dependency Theory. 1976?!?! Anyway, i...
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Season 2
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Episode 3
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26:36
Is This What We've Become? Super Bowl Ads 2024
In this episode, brand and digital marketing veteran Nick Kastner discusses this year's Super Bowl ads, the good and the bad, Northwestern University's Kellogg School of Management Super Bowl ad review, whether the ads are worth it, and the lat...
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Season 2
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Episode 2
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18:56
What's Up Next in SEO for 2024
2023 brought a number of critical changes to marketing - specifically in the areas of scale, SEO, and artificial intelligence. In this episode, Nick discusses a recent article in Search Engine Land by legendary SEO Bruce Clay (
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Season 2
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Episode 1
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12:56
Episode 9: An Interview with former Coca-Cola executive Pat Magill
In our latest episode, Nick spends some time with marketing expert and former Coca-Cola executive Pat Magill. From McDonald's to Happy Meal toys (and Teenie Beanie Babies), Pat has spent his entire career in marketing execution in the restauran...
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Season 1
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Episode 9
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35:27
Episode 8: Google's Product Review Update (AKA the "small business killer") and the SB Dunk Low x Fly Streetwear
In this episode, Nick goes off the rails (and script) a bit discussing the latest Google update, his frustration with the update, its impact on small businesses and on a lighter note - his latest favorite upcoming release from Nike.
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Season 1
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Episode 8
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13:27