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All Things Fitness and Wellness
If you're a gym owner, operator, boutique fitness studio owner, or a fitness enthusiast, searching for valuable insights to stay ahead in the dynamic world of fitness and wellness, you've come to the right place!
At All Things Fitness and Wellness, we pride ourselves on delivering engaging content that keeps you ahead of the game. Our weekly podcast brings together thought leaders, influencers, and industry experts, sharing their personal stories, latest trends, and cutting-edge techniques in the field. They openly discuss their success stories and how they overcame failures, all with a shared mission of promoting the idea that exercise is medicine.
Explore our gym and wellness haven tours, giving you an exclusive insider's view of the most innovative and successful fitness and wellness businesses out there. These tours feature inspiring founder stories, trend reports, and more, giving you invaluable knowledge and inspiration.
Whether you're a seasoned industry professional or simply passionate about all things fitness and wellness, our channel caters to everyone. Join our thriving community today to stay ahead of the curve and propel your business to new heights.
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All Things Fitness and Wellness
Fitness Industry Gold Rush? Longevity, GLP-1s & Consumer Trends | Jeff Zwiefel of MIORA
The fitness industry is seeing increased interest in longevity, GLP-1 medications, and venture capital investment. In this episode of All Things Fitness and Wellness, host Krissy Vann speaks with Jeff Zwiefel, Executive Director of MIORA Longevity & Performance at Life Time, about what these developments mean for gym operators, investors, and the broader industry.
Zwiefel, former COO of Life Time, shares his insights on science-backed longevity interventions, health optimization, and performance-based wellness offerings. As consumer interest in personalized health solutions grows, fitness businesses are considering how these trends fit into their existing models.
Key Takeaways:
-The role of MIORA in the expanding longevity and performance sector
-How GLP-1s and longevity are influencing fitness offerings
-The impact of venture capital and what it means for gym operators
-How wellness trends are affecting profitability and member engagement
-The biggest opportunities and risks for fitness professionals today
-How technology and personalization are driving new revenue streams
-With more focus on longevity and health optimization, how can fitness businesses approach these trends? Tune in for expert insights and strategic takeaways.
0:00 - Introduction
1:20 - The fitness industry’s evolving approach to longevity
3:10 - Meet Jeff Zwiefel: Executive Director, MIORA Longevity & Performance at Life Time
5:00 - The growing consumer demand for longevity and health optimization
7:30 - Biomarker-driven programs and comprehensive health assessments
10:45 - The rise of GLP-1 medications and their role in fitness and wellness
14:20 - Industry debates around GLP-1s and how Life Time is integrating them
18:50 - The intersection of fitness, wellness, and medicalized health solutions
22:15 - How fitness businesses can lead in the longevity conversation
26:40 - Investment trends and the role of venture capital in longevity and wellness
30:00 - Expanding MIORA clinics and what it signals about market demand
34:15 - Final thoughts and takeaways for fitness business owners
