
All Things Fitness and Wellness
All Things FitnessAll Things Fitness and Wellness (ATFW) is a leading B2B media platform delivering timely, actionable insights for enterprise-level fitness and wellness industry professionals. From gym operators and franchise executives to investors and technology leaders, ATFW provides the strategic intelligence needed to navigate a rapidly evolving landscape.
Through our flagship video series This Week in Fitness, we deliver concise, high-impact updates on the fitness business—covering industry reports, leadership moves, M&A activity, brand expansions, consumer trends, and regulatory developments—all in under 5 minutes.
Our in-depth podcast series features candid conversations with top CEOs, innovators, and thought leaders shaping the future of fitness and wellness. We spotlight the strategies behind category-leading brands, explore tech integration, operational efficiency, member engagement, and the changing role of wellness in global business.
Whether you're scaling a gym chain, launching new verticals, or looking to understand the data and decisions driving industry change, ATFW is your go-to resource for enterprise-grade fitness business news and leadership insight.
Keep your fitness business in shape with ATFW hosted by Canadian television host and former fitness competitor Krissy Vann.
All Things Fitness and Wellness
M&A, Valuations, and Franchise Growth in 2025 with Pete Moore of Integrity Square
In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Pete Moore, founder of Integrity Square and one of the most trusted voices in fitness industry finance. They unpack the state of mergers and acquisitions in 2025, shifting valuations, and the renewed spotlight on franchise models.
What you’ll learn:
– What major deals like TSG acquiring EōS Fitness signal about the market
– How valuations are shifting across sectors
– Which business models investors are prioritizing—and which may be in trouble
– Why franchise systems are gaining ground heading into 2026
Whether you're an operator, investor, or decision-maker in fitness and wellness, this is your midyear financial pulse check.
Interested in the HALO Academy. Learn more here: In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Pete Moore, founder of Integrity Square and one of the most trusted voices in fitness industry finance. They unpack the state of mergers and acquisitions in 2025, shifting valuations, and the renewed spotlight on franchise models.
What you’ll learn:
– What major deals like TSG acquiring EōS Fitness signal about the market
– How valuations are shifting across sectors
– Which business models investors are prioritizing—and which may be in trouble
– Why franchise systems are gaining ground heading into 2026
Whether you're an operator, investor, or decision-maker in fitness and wellness, this is your midyear financial pulse check.
Interesting in the HALO Academy. Learn more here: https://www.thehaloacademy.com
#fitnessbusiness #finance #fitnessindustry