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Opt In
Do I have to be friends with my co workers to get ahead? Should I take the promotion even if I hate the job? Is my salary big enough or am I getting screwed? Do I have to choose between having a family and having a career? I've been laid off now what do I do? I'm Melissa Franks, and I've spent the last 25 years building my corporate career and a family to along the way, there have been bumps and bruises and some epic going down in flames of glory moments. My journey up the corporate ladder found me forging new ground without a safety net. Through my real life stories, experiences, and special guests on the show, I take the mystery out of how to succeed in the corporate world. I'm going to spill all the tea about how decisions are really made, how to tell who the hidden influencers are, and how to realize your full potential while enjoying the process at the same time. Each week, we will dive into a topic where I will share the good, the bad, and the ugly of my experiences and what we can all learn from them. You will walk away each week with a clear set of next steps to take action and improve your circumstances. We are going to speak frankly and freely about when it's time to opt in or to opt out. Opt In is a place where you can come to get practical, actionable advice to propel your career and your life in the direction you want. Work with me: www.melissafranks.com/offers
Podcasting since 2022 • 142 episodes
Opt In
Latest Episodes
Are You the Bottleneck? How to Build a Team That Runs Without You
If your business collapses the moment you go on vacation, you don’t have leaders—you have helpers. In this episode of the Opt-In Podcast, Melissa Franks, your On Call COO, unpacks the hard truth about bottlenecks in small businesses an...
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35:17
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The Habits That Make or Break CEOs: How to Unlock Sustainable Growth
What separates the CEO who scales from the CEO who stalls?Spoiler: it’s not strategy—it’s habits.In this episode of The Opt-In Podcast, Melissa Franks, your on-call COO, pulls back the curtain on the daily practice...
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41:31
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Scaling Your Business Without Breaking It: 4 Steps to Stabilize Growth
Is your business growing—but instead of celebrating, you feel like you’re drowning? If sales are pouring in but your systems, team, and sanity can’t keep up, you’re not alone. Growth can feel messy, chaotic, and overwhelming—but it doesn’t have...
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34:13
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Gen Z in the Workforce: Mentors, Not Myths
Gen Z is stepping into the workforce—and the conversation about them is louder than ever. Are they ready? Or is the real question whether we’re ready to welcome them?In this episode, Melissa shares the behind-the-scenes story of...
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37:25
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CEO Energy vs. Employee Energy: Are You Leading or Just Doing?
In this episode, Melissa challenges business owners to take an honest look at how they show up in their businesses. Are you bringing CEO energy—strategic, intentional, and future-focused—or are you operating with employee energy—reactive, task-...
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32:25
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