The Private Practice Academy Podcast
Are you a psychologist looking to create a sustainable and profitable private practice, but you’re intimidated by how much you need to learn and worried about sacrificing your freedom in the process? Join Kerstin Anderson-Ridge, a clinical and counselling psychologist and business mentor, as she shares her journey and interviews other therapists to share theirs too. If you want to create, build and sustain a profitable private practice, this show is for you.
The Private Practice Academy Podcast
12. Branding Shoots: Do Therapists Need To Do Them?
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Branding shoots have become popular in the last 5-6 years, yet many therapists are still confused about whether or not they actually need to do them. In my group practice, Psychwest, we have had three lots of branding photos taken, which has helped us to build a strong brand.
In this episode, I’ll share:
- What branding actually is
- The reasons why you should do a branding shoot
- Where you can use your images
- Whether you see a return on investment from branding shoots
Check out our branding photos from Psychwest here, or take a look at Sarah Ellen’s work here.
Find out how to work with me: https://www.privatepracticeacademy.com.au/services
FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas
Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge
Make sure you click subscribe to be notified of all new episodes!
