The Private Practice Academy Podcast
Are you a psychologist looking to create a sustainable and profitable private practice, but you’re intimidated by how much you need to learn and worried about sacrificing your freedom in the process? Join Kerstin Anderson-Ridge, a clinical and counselling psychologist and business mentor, as she shares her journey and interviews other therapists to share theirs too. If you want to create, build and sustain a profitable private practice, this show is for you.
The Private Practice Academy Podcast
44. Why You SHOULDN’T See ‘Everyone’ in Your Practice
“You need a niche!”
It’s the statement that many psychologists don’t want to hear, because they believe that it will make it harder to find clients. Today, I’m busting that myth, as I believe all private practice owners need to find their niche!
In this episode, I’ll share:
- What does nicheing actually mean?
- Why psychologists are often scared to niche
- What a niche is vs. what it’s not
- How finding your niche helps with GP referrals
Find out how to work with me: https://www.privatepracticeacademy.com.au/services
FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas
Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge
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