My Weekly Marketing
Join conversations about marketing, business, and life-in-between with marketing strategist Janice Hostager and a variety of world-class entrepreneurs! We will fill you with step-by-step training, marketing strategy, and life experiences from where life and business intersect. We'd love to have you join the fun!
My Weekly Marketing
Latest Episodes
How to Sell Something People Want to Avoid with Jermaine Ee
In this episode, I talk with Jermaine Ee, founder of Heirlight, about how to market products and services people actively avoid, using will creation and estate planning as the clearest example. We dig into trust, storytelling, and ...
Real Reasons Your Pricing Isn't Working
Pricing can feel like the simplest lever in a small business, but it’s also the one that messes with your head the fastest. When a prospect disappears after you send a proposal, it’s easy to assume the number is the problem and start discountin...
How To Build Authority with AI with Cyndee Woolley
What happens when AI starts deciding who gets seen, trusted, and recommended?Whether we like it or not, tools like ChatGPT, Perplexity, and Google's AI Overviews are already shaping how people discover businesses. The question is this: w...
Bots Don't Buy: How to Spot and Stop Fake Ad Traffic with Rich Kahn
What if a big slice of your ad budget never reaches a real human? If you've ever stared at your digital ads dashboard thinking “the clicks are there, so why is nobody buying?” you’re not alone and you’re not crazy. You might think ...
Marketing That Works When You Don't Have a Decade to Wait
In this episode, we unpack why standard marketing advice fails when you’re starting a consulting or service business with a short runway and deep experience. I share three practical moves that help you get traction faster by leaning on relation...