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My Weekly Marketing
Join conversations about marketing, business, and life-in-between with marketing strategist Janice Hostager and a variety of world-class entrepreneurs! We will fill you with step-by-step training, marketing strategy, and life experiences from where life and business intersect. We'd love to have you join the fun!
My Weekly Marketing
Latest Episodes
5 Marketing Mistakes Costing You Customers
Entrepreneurship makes marketing feel like a hundred disconnected tasks, and fear can push us into scattered efforts that do not add up. In this episode, I walk through five common small business marketing mistakes and the simple fixes that cre...
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What to Hand to AI, and What to Never Let It Touch
A robot answered the phone when I called a local shop, and it instantly reminded me how fragile trust is in small business marketing. That very first “hello” is not a throwaway moment, it’s a brand promise. When we automate the front door of ou...
Why Interested Buyers Go Quiet
They told you they were interested. They showed up for the call. They maybe even said, “This is exactly what I’ve been looking for.” Then the DM goes quiet and the email thread dies. If you’ve ever stared at your inbox wondering wh...
Four Marketing Rules I Threw Out (and Why You Might Too)
In this episode, I break down four pieces of marketing advice I used to treat as law and explain why they stop working for me, and for my small business clients. I've replaced them with a simpler approach built on audience fit, owned chan...
How to Send Emails that Stand Out with R.J. Talyor
Marketing is starting to look the same everywhere, and AI is accelerating the slide toward safe, average choices. But that's not what good marketing is. In this episode, we dig into what the data says about email performance and what we can cha...
