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Performance Marketing Spotlight
Performance Marketing Spotlight
Latest Episodes
Ep. 62 | Anders Bill (Superfiliate): Building a Creator Marketing Platform Across Affiliate, Paid & Partnerships
In this episode of Performance Marketing Spotlight, Anders Bill, co-founder of Superfiliate, joins Marshall to break down the evolution of the creator economy and how brands can effectively scale creator marketing today.Anders shares his...
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Ep. 61 | Dexter Dethmers (Hi Energy): Fixing Affiliate Complexity for Publishers with AI & Automation
In this episode of Performance Marketing Spotlight, Dexter Dethmers, co-founder of Hi Energy, joins Marshall to discuss the biggest challenges and opportunities in affiliate marketing today—especially from the publisher perspective.Dexte...
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Ep. 60 | Amanda Karr (Tailored Brands): Scaling Affiliate Programs for Major Retailers in the AI Era
In this episode of Performance Marketing Spotlight, host Marshall Nyman sits down with Amanda Karr, Affiliate Marketing leader at Tailored Brands, the parent company behind well-known retailers including Men’s Wearhous...
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Ep. 59 | Ryan Hilliard (Refersion & Influencer Marketing Hub): The Convergence of Affiliate, Influencer, and AI in Performance Marketing
In this episode of Performance Marketing Spotlight, host Marshall Nyman sits down with Ryan Hilliard, CEO of Refersion and Influencer Marketing Hub, to discuss the evolving relationship between affiliate marketing, influencer marketing...
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Ep. 58 | Alexandra Chepulsky (Caraway Home): Building a Content-First Affiliate Program at Caraway
In this episode of Performance Marketing Spotlight, host Marshall Nyman sits down with Alexandra Chepulsky, Senior Affiliate Marketing Manager at Caraway, to discuss how brands can build high-performing, content-le...
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