Performance Marketing Spotlight
Performance Marketing Spotlight
Latest Episodes
Ep. 64 | Breeze Leonard (SheBuysTravel): The Future of Publisher Partnerships in the Age of AI
In this episode of Performance Marketing Spotlight, Breeze Leonard, Director of Affiliate Partnerships at She Buys Travel, joins Marshall to discuss the evolving role of publishers and content creators in today's performance marketing ...
Ep. 63 | Ewen Finser (ScaleVisible): AI Visibility, Reddit Strategy & the Future of Performance Marketing
In Episode 63 of Performance Marketing Spotlight, Marshall sits down with Ewen Finser, CEO of ScaleVisible, to break down the rise of AI visibility and how it’s reshaping performance marketing.Ewen shares his unconventional path from the...
Ep. 62 | Anders Bill (Superfiliate): Building a Creator Marketing Platform Across Affiliate, Paid & Partnerships
In this episode of Performance Marketing Spotlight, Anders Bill, co-founder of Superfiliate, joins Marshall to break down the evolution of the creator economy and how brands can effectively scale creator marketing today.Anders shares his...
Ep. 61 | Dexter Dethmers (Hi Energy): Fixing Affiliate Complexity for Publishers with AI & Automation
In this episode of Performance Marketing Spotlight, Dexter Dethmers, co-founder of Hi Energy, joins Marshall to discuss the biggest challenges and opportunities in affiliate marketing today—especially from the publisher perspective.Dexte...
Ep. 60 | Amanda Karr (Tailored Brands): Scaling Affiliate Programs for Major Retailers in the AI Era
In this episode of Performance Marketing Spotlight, host Marshall Nyman sits down with Amanda Karr, Affiliate Marketing leader at Tailored Brands, the parent company behind well-known retailers including Men’s Wearhous...