Small Business Casual
Where small business meets your favorite pair of slippers.
A little quirky, not too buttoned up, one less accessory, ahhh… just right.
Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!
From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter! I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).
Want to be a guest on Small Business Casual? Send Emily Aborn a message on PodMatch, here: https://www.podmatch.com/member/smallbusinesscasual
Small Business Casual
Repurposing Video Content, Audio, Webinars, Workshops, and more!
Repurposing is for you as a content creator. It saves you time and helps you stop spinning your wheels as you take any one single piece of content and turn it into MORE!
AND in addition to being hugely beneficial to you (and your sanity), it also helps increase your impact and reach others who may not be able to access your original format of content.
Especially when it comes to audio, webinars, workshops, courses, and video content, repurposing can make it more accessible for others while spreading your message further and wider.
In this episode, I cover:
- Celebrating the Content with Character first birthday: Feeling behind, celebrating our wins and milestones, how consistency pays off, and a big thanks to YOU for being on this journey with me! 🎉
- Why repurposing video content and audio is a unique and important step
- Ideas to take action on right away to repurpose audio content, video content, workshops, webinars, and even your next conversation/client call!
- And More!
Resources Mentioned:
Alesia Galati's Podcast Productivity Power Up: One Episode Endless Content
Content with Character Episode on Repurposing Written Content
👉🏻 EXTENDED SHOW NOTES
More on Content Repurposing:
Repurpose Podcast Content Like Never Before
Repurposing Blogs for Increased Visibility
Repurposing Content for Social Media
How to Repurpose Content for Social Media
About Me:
I'm Emily Aborn, Content Copywriter, Speaker, and Podcast Host of Content with Character and She Built This. Since 2014, I've had experience running brick-and-mortar as well as online businesses. I've worked with 100+ industries as a copywriter, and help my clients write original copy and content they can feel confident in. For fun, I love nerdy word games, reading, listening to podcasts, and hiking in the woods with my husband, Jason, and our dog, Clyde.
Email: emily@emilyaborn.com
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