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Small Business Casual
Where small business meets your favorite pair of slippers.
A little quirky, not too buttoned up, one less accessory, ahhh… just right.
Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!
From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter!
I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).
Small Business Casual
Repurposing Written Content: The life-changing magic of repurposing emails, blogs, and social content
Your content can be doing more for you, without you needing to generate and produce more! It can be reaching more people in more ways, all with ease and simplicity. Repurposing can help you save time, energy, head-spinning AND it can uplevel your content with a level of cohesion and congruency.
Things are busy and moving fast. You probably have a lot on your plate. In this episode, it’s my goal to help you enjoy more of your time away from your desk so you can connect more deeply with others and enjoy your life! I'm giving you the tools to unlock the power and potential of repurposing your written content.
I’ll give you tangible ways to reach more people faster by repurposing your emails, blogs, and social posts into MORE. All while doing LESS.
In the episode:
- Why repurpose your written content
- How repurposing your content can help your message through increased visibility, cohesion, and connection
- Living a simpler life through the philosophy of repurposing
- Ideas for repurposing your emails
- Ideas for repurposing your blogs
- How to turn social posts into other content
- And more!
Resources mentioned:
Alesia Galati's Power Up Productivity Course: Repurposing Podcast Content using AI
👉🏻 EXTENDED SHOW NOTES
Emily Aborn's Blogs on Repurposing:
Repurpose Podcast Content Like Never Before
Repurposing Blogs for Increased Visibility
Repurposing Content for Social Media
How to Repurpose Content for Social Media
About Me:
I'm Emily Aborn, Content Copywriter, Speaker, and Podcast Host of Content with Character and She Built This. Since 2014, I've had experience running brick-and-mortar as well as online businesses. I've worked with 100+ industries as a copywriter, and help my clients write original copy and content they can feel confident in. For fun, I love nerdy word games, reading, listening to podcasts, and hiking in the woods with my husband, Jason, and our dog, Clyde.
Email: emily@emilyaborn.com
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