Are you a Pioneer, Producer, Professor, or Planner? Expanding your genius zone Artwork

Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Welcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around!

Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right.

From customer service, business productivity, and content marketing to making sense-of-the-behind the scenes, chaos, I walk alongside you as we make life and business less of a roller coaster ride and more like a walk in the park (with snacks, of course!).

I offer Small Business Copywriting & Content Marketing Consulting to interior designers, home trade professionals, service providers, coaches, consultants, non-profits, and entrepreneurs with a big mission!

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Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Are you a Pioneer, Producer, Professor, or Planner? Expanding your genius zone

October 08, 2024 • Emily Aborn

0:00 | 29:10

Text Emily!

Most businesses are generating at least SOME form of content. Which, drumroll please... means that most business owners are also Content Creators.

In this episode, I share four varieties of content creators, the four genius zones of business owners. My goal is to help you see and celebrate your main strengths and then expand your comfort zone ever so slightly as you add in new skills (and players) to grow even more.

What you'll learn:

4 types of content creators: Pioneer, Producer, Professor, and Planner
Key strengths and weaknesses to help you identify which zone of genius is yours
Some ideas and strategies for speaking to each type and providing offerings that can help them overcome their challenges
How to start taking steps to expand your comfort zone
And more!

Resources & Links Mentioned
Terri Trespicio's article, "How to Grow and Expand without Leaving Your Comfort Zone"

Brain Bump App

A Web Designer, a Copywriter, and an SEO Strategist Walk into a Bar [LIVE] -hosted by Barb Davids of the Small Business Sweet Spot Podcast and Compass Digital Strategies:

YouTube LIVE Premiering Thursday 10.10.24 at 10:30am (ET)
LinkedIn LIVE Premiering Thursday 10.10.24 at 10:30am (ET)

About Yours Truly:
Hi! I'm Emily Aborn, Content Copywriter, and Host of the Content with Character podcast! I help small businesses bring their message to life through copy and marketing content. I've worked with 100+ industries and 1,000's of individuals and can't WAIT to connect with you.

Fun facts: I can do a week's grocery shopping in 15 minutes flat. I live in rural NH with my husband, Jason, and our dog, Clyde. I like nerdy word games, reading, listening to podcasts, and hiking.

Email: emily@emilyaborn.com
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