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Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Welcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around!

Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right.

From customer service, business productivity, and content marketing to making sense-of-the-behind the scenes, chaos, I walk alongside you as we make life and business less of a roller coaster ride and more like a walk in the park (with snacks, of course!).

I offer Small Business Copywriting & Content Marketing Consulting to interior designers, home trade professionals, service providers, coaches, consultants, non-profits, and entrepreneurs with a big mission!

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Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

4 Creative Ways to "Network" (fresh ideas for connecting with others)

October 29, 2024 • Emily Aborn

0:00 | 28:41

Text Emily!

Love it, loathe it, feel meh about it… networking is STILL a huge key to growing a successful business.

We can't just set it and forget it when it comes to our marketing and content, we also need to be fostering community and cultivating relationships.

Ahem, meeting people.

If that sounds unfun to you, I'm hoping THIS episode makes it a little funner. With four fresh ideas for building your network, no matter where you fall on the introvert-extrovert spectrum.

Ready to get inspired and equipped for making new friends?

Inside the episode:

Why relationships and making connections matter (now more than ever!)
Why I like to think outta' the box when it comes to "networking"
How to use collaborations as a networking tool
Why I LOVE podcast guesting (pro tip: I'm loving my experience with PodMatch!)
Using social media creatively to connect with others
Who makes a good fit for "micro networking" and how to apply it to your business
It's ok to connect repeatedly with the same people! Consistency can build deeper relationships.
And more!

Resources Mentioned:
👉🏻 EXTENDED SHOW NOTES
Andréa Jones Mindful Marketing episode on The Dark Social
Melissa Snow's Powerful Women Rising episode on How to Let Other People Network Like Humans Too

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Hi! I'm Emily Aborn, wife, auntie, sister, Copywriter, Speaker, and host of this very podcast you're listening to When I'm not helping small business owners build community and relationship-based businesses, you can usually find me:

🥾 Adventuring in the woods with my husband Jason or friends
🙋🏻‍♀️ Competing against the Jeopardy contestants (from the couch, of course!),
🛌 Or trying to sleep past 6am.

I'm glad you're here and can't WAIT to learn all about YOU!