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Small Business Casual
Where small business meets your favorite pair of slippers.
A little quirky, not too buttoned up, one less accessory, ahhh… just right.
Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!
From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter!
I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).
Small Business Casual
Red, Yellow, or Green Flag. Which is it!?
There have been plenty of times I haven't trusted my gut. In life and business. Sometimes ignoring it has me chasing a shiny object... sometimes it leads me to think I need to change everything NOW... I've collaborated with the wrong people, tried things I didn't want to do, and I've even posted something I didn't feel 100% about, but I did it anyway because #consistency.
My MAIN downfall when not listening to my gut when it comes to ignoring red flags or second-guessing the color I'm seeing.
Red, yellow, or maybe even green? What color is the flag? That’s where we’re headed in this episode:
- 6 Common reasons we ignore the red flags
- 7 Red flags reminding you to run the other way
- 7 Yellow(ish?) flags reminding you to proceed with caution
- How to get better at spotting red flags and upholding your word to yourself
- 5 Ways to say no professionally (and a bonus silly one 🤪)
- And more!
Episodes & Resources Mentioned
Do You Need a Regroup? (Apr. 2025 CWC)
How Your Messaging Sets Boundaries & Achieves Your Goals (Feb. 2025 CWC)
Let's Talk Boundaries (Dec. 2024 CWC)
Setting Time Boundaries for Your Business and Life (Jun. 2024 CWC)
About Me (aka Let's Connect)
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I’m Emily Aborn, I’m a Small Business Copywriter, Content Marketing Consultant, Speaker, and Podcast Host of Content with Character. I'm a dog mom to Mr. Clyde and wife to Jason. Our little family lives in the backwoods of New Hampshire, where we spend time hiking, stacking wood to prepare for the eternally long and freezing winters, reading, and procuring random and useless knowledge for future trivia games.
Email: emily@emilyaborn.com
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