Small Business Casual

Where small business meets your favorite pair of slippers.

A little quirky, not too buttoned up, one less accessory, ahhh… just right.

Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!

From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter!

I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).

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Small Business Casual

Asking for the Help You Need

June 03, 2025 • Emily Aborn

Text Emily!

We all get by with a little help, but...

Determining what kind of help you need, where to look for it, and how to give yourself permission to ASK for it, that's another matter entirely!

In this episode, I'll share some common signs that you may need extra hands, eyeballs, or tools in your business and what to do before you bring in the assistance you need.

Inside the episode:

6 Common cries for help and what they might mean
Ways to get help in your business
Things to have in place BEFORE you bring in an extra set of hands
Your permission slip to invest in your vision
And more!

Resources & Links Mentioned

Jess Mercier, Brand Designer

NH SBDC

Hannah Grimes Center for Entrepreneurship Keene, NH

SCORE Granite Region

👉🏻Extended Show Notes

About Me -Let's Connect!
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I’m Emily Aborn, I’m a Small Business Copywriter, Content Marketing Consultant, Speaker, and Podcast Host of Content with Character. I'm a dog mom to Mr. Clyde and wife to Jason. Our little family lives in the backwoods of New Hampshire where we spend our time wishing for Summer, hiking, stacking wood for the eternally long and freezing winters, reading, and procuring random and useless knowledge for future trivia games.

Email: emily@emilyaborn.com
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