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The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches
The show that helps Endurance Coaches bridge the gap from hobby to creating a dream, impact filled, profitable coaching business. We will discuss all things Endurance business:
- time management
- marketing
- mindset
- growing your community of engaged athletes
Listen here to grow your athlete roster of ideal, perfect-for-you athletes while bringing home more income for you and your family.
Endurance coaching is already your dream job - let’s make it a full time reality!
The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches
Latest Episodes
Episode 147 - Passion Doesn't Pay The Mortgage: Why I Built Dream to 6
You can't will your way into a full roster. In this episode, I break down why coaching skill alone was never going to be enough (for me or for you) and take you back to the exact moment Coach Michelle Lake was born: a stalled business,...
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Episode 146 - Score Your Business Out of 12: A Fun Quiz
It's peak selling season, and I'm making you grade yourself!Inspired by those old magazine quizzes, this episode walks through a self-audit across the four levers that actually grow a coaching business:Marketing & Content...
Episode 145 - The Race You Won't Sign Up For
You sign up for a race with zero guarantees. So why won't you sign up for your business?In this episode, I break down why "I'm not good enough" and "I'll do it when I'm further along" keep coaches stuck in the same place a year later.
Episode 144 - The MONEY Episode
We've talked about worth. We've talked about pricing. Now it's time for the thing that actually sits underneath both of them: money.I heard a quote this week that stopped me in my tracks. "If you're scared of money, you'll make no...
Episode 143 - What's Changed and What's Coming in the Endurance Coaching Industry
16 years ago, I started coaching with an email, a PDF, and a lot of guesswork. Today, my athletes' workouts sync automatically and we're commenting back and forth before I even finish my coffee.This episode came from a conversation with ...
