The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches
The show that helps Endurance Coaches bridge the gap from hobby to creating a dream, impact filled, profitable coaching business. We will discuss all things Endurance business:
- time management
- marketing
- mindset
- growing your community of engaged athletes
Listen here to grow your athlete roster of ideal, perfect-for-you athletes while bringing home more income for you and your family.
Endurance coaching is already your dream job - let’s make it a full time reality!
Episodes
102 episodes
Episode 96 - Marketing and PR at Big Events/Races
In this episode, I do a review of all the big things at races/events and what I wish I did different at Ironman WC last week. 1. Marketing: Photos/B Roll to take2. Conversation goals3. How to social media the race<...
•
Season 1
•
Episode 96
•
30:45
Episode 95 - The Juggle is Real: Coaching, Parenting and Marriage
In this episode, I dive deep into something we haven't talked much about. How to coach in part time hours that also conflict with your marriage and parenting time! How do you balance (or juggle) it all?? Let's just say it isn't easy!Inte...
•
Season 1
•
Episode 95
•
24:01
Bonus Episode - All about Kona and Natalie's Historic Achievement
On October 11, 2025, Natalie Grabow made history: at 80 years old, she became the oldest woman ever to finish the IRONMAN World Championship in Kona — crossing the line in 16:45:26.In this episode, I get real about o...
•
Season 2
•
44:30
Episode 94 - Why Fun Is Your Business Secret Weapon
Who says business growth has to feel like a grind? In this episode, we’re flipping the script on the hustle narrative and diving into why fun is your ultimate growth strategy. I'll share how joy, creativity, and play aren’t just “ni...
•
Season 2
•
Episode 94
•
20:51
Episode 93 - From Stuck to Thriving: 3 Essentials for New Coaches
Are you ready to finally build a coaching business that thrives? In this episode, I’m breaking down the 3 biggest mistakes new coaches make when starting out—and, more importantly, how to avoid them.If you’ve been feeling stuck, overwhe...
•
Season 2
•
Episode 93
•
20:43
Episode 92 - Your Business, Your Rules: This One Exercise That Creates Alignment + Success
What if your business didn’t just make money—but felt like an extension of who you are? In this episode, we’re diving into the power of defining your core values and how they shape every decision you make. I'll share my ...
•
Season 2
•
Episode 92
•
18:10
Episode 91 - Slow Down to Speed Up
In this episode, I talk about how to use a sometimes slower time in your business to slow down and create all the things in the back end that your business needs to scale. Sometimes September/October can feel a little slow because y...
•
Season 2
•
Episode 91
•
22:53
Episode 90 - How to Keep Going: The 3 Pillars of Toughness for Racing + Business
What separates those who quit from those who cross the finish line whether in racing or business? Mental toughness. In this episode, we’re breaking down the 3 pillars of mental toughness: resilience, emotional regulation, and grit. You’ll learn...
•
Season 2
•
Episode 90
•
27:56
Episode 89 - The 3 Biggest Mistakes Coaches Make That Keep Them Stuck at 5 Figures
If you’re still stuck at 5 figures, chances are you’re making at least one of these three mistakes—and they’re holding you back from the freedom, income, and impact you’ve been working so hard for.In this episode, I’m breaking down the b...
•
Season 2
•
Episode 89
•
18:28
Episode 88 - Why No One Can Market Your Coaching Business Better Than You
Think you can just hand over your marketing to an agency and watch the clients roll in? Think again. In this episode, we’re diving into why YOU are the best marketer for your coaching business and how skipping this foundational work is costing ...
•
Season 2
•
Episode 88
•
25:21
Episode 87 - Make Space For It
In this episode, I go over my creative process for podcasting, but also the 4 things that have been coming up in my life and coaching that are the success codes to growing your business. My program SELLING SEASON is now open for reg...
•
Season 2
•
Episode 87
•
33:00
Episode 86 - The Very Best Time of the Year
You may have guessed right, the best time of the year is SELLING SEASON! This is crucial time on the calendar when 40-60% of inquiries for coaching come in - typically between September and mid-winter/January-ish.In this episode, we des...
•
Season 2
•
Episode 86
•
13:25
Episode 85 - Save Time With This Time Management Strategy
In this episode, we talk all things time management, but most specifically how to schedule your week to not only save time but also honor your boundaries and be more creative. The Dream to 6 is reopening in early September: Join the...
•
Season 2
•
Episode 85
•
15:25
Episode 84 - How to Vacation as a Coach
In the Northern Hemisphere, we are in the middle of "vacation season" - summer! How does a coach vacation during one of the biggest athlete parts of the year? How do we support our athletes while supporting our own mental health? Th...
•
Season 2
•
Episode 84
•
20:09
Episode 83 - You Don't Know What You Can't See
When coaching athletes, we often fix and adjust something different from why the athlete hired us in the first place…🏊🏻♀️ They come for accountability to do more but they actually need to do less🚴♀️ They come to you to fix their...
•
Season 2
•
Episode 83
•
22:45
Episode 82 - How to Get Into the Coaching Flow State
Coaching is the best job in the world, but honestly, sometimes it isn't. You may be approaching burnout, stressed out in life, or just feeling tired of writing training plans. When we get here, we wish we were in the "flow state", w...
•
Season 2
•
Episode 82
•
30:14
Episode 81 - It's Not Just You
In this episode, I go over the 5 biggest hangups new (and advanced) coaches have with marketing, putting yourself out there and social media. It's not just you that feels this way! After coaching 100s of endurance coaches in these areas, I can ...
•
Season 2
•
Episode 81
•
28:15
Episode 80 - How to Handle GHOSTS 👻
In this episode, I go deep on the inquiry communication process. What to do when you get an inquiry to help best position yourself to turn that inquiry into a sale and then what exactly to do when you are dealing with ghosts - those athletes th...
•
Season 2
•
Episode 80
•
17:58
Episode 79 - Referrals Keep You in Business, Marketing Is Where You Grow
What matters in marketing? If you have gotten STUCK focused on enhancing referrals but are watching your athlete numbers slip down - this episode is for you!Marketing is the way to grow your endurance coaching or endurance expert busines...
•
Season 2
•
Episode 79
•
16:28
Episode 78 - Where Did the Athletes Go? The Shift in Endurance Sports
Admittedly, today we are going to talk more about triathlon but also mention running, but all endurance sports will get something from this episode!What's changed in our sports in the last few years? Why are people leaving?
•
Season 2
•
Episode 78
•
35:11
Episode 77 - How to Handle Haters
As much as we really want to control it - there will be haters when you grow your business. Trolls online and people in your life that feel triggered by success. Now it won't happen to everyone, but it happens to many. So on today's episode, I ...
•
Season 2
•
Episode 77
•
25:03
Episode 76 - You Can't Coach on Empty
This episode is all about BURNOUT and the things you can do to give back to yourself so you have the energy you need to coach. Too many coaches for too long have been giving, giving, giving without any return - how do you actually refill your o...
•
Season 2
•
Episode 76
•
15:43
Episode 75 - 1 Advanced Strategy for Business Growth
Ok coaches - this one is for the advanced coaches listening!! We are going to be talking all things TRUST building and how to use your email lists, social following to create some amazing opportunities to build trust with lots of athletes at on...
•
Season 2
•
Episode 75
•
26:37
Episode 74 - Here's How to Cut Your Plan-Writing Time in Half
So many coaches complain about how long it takes to get plan-writing done and it's really a problem in how you manage your communications with your athletes. In this episode, we talk all things communication and how to use specific pathways to ...
•
Season 2
•
Episode 74
•
28:46
Episode 73 - 5 Takeaways from a Room of Amazing Business Owners (Mastermind Recap)
Last week, I attended my Mastermind Retreat. A few times a year, I set aside 2-3 days to meet with my mentor and the other 15 or so business owners in my group. This is literally the most important days of my coaching business year and I highly...
•
Season 2
•
Episode 73
•
22:53