The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches
The show that helps Endurance Coaches bridge the gap from hobby to creating a dream, impact filled, profitable coaching business. We will discuss all things Endurance business:
- time management
- marketing
- mindset
- growing your community of engaged athletes
Listen here to grow your athlete roster of ideal, perfect-for-you athletes while bringing home more income for you and your family.
Endurance coaching is already your dream job - let’s make it a full time reality!
The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches
Episode 130 - How to Fix Your Content So It Converts
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
You're spending hours on a single post. You edit it, sleep on it, edit it again, and still don't hit publish. And when you finally do? Crickets.
Sound familiar?
In this episode, I get real about why your content isn't converting. Spoiler: it's usually not a content problem. It's a system problem.
I cover:
- Why most of the "effort" you're putting into content isn't actually moving the needle
- The feast-or-famine posting cycle that's quietly killing your credibility
- The one question every post needs to answer to make an athlete want to work with you
- Why posting faster almost always beats posting "perfect"
Introducing the Recruitment Engine, a free live masterclass built around three things: the message, the mechanics, and the multiplier.
If content has been draining your time and your confidence, this one's for you.
Join the free live masterclass: Tuesday, June 23rd at noon Eastern. Come live for a chance to win a 1:1 content review with me!
Register here: https://coachmichellelake.lpages.co/recruitment-engine/
Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!