The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches

Episode 137 - Plug The Leak

Michelle Lake Season 3 Episode 137

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0:00 | 23:40

How many athletes did you lose last year that you could have kept? Not the ones who got hurt or pregnant or had to step away for good reasons. The ones who just quietly drifted off.

We spend so much energy on the front door, getting new athletes in, and almost none on the back door, where people are leaving and we're not even noticing.

In this episode, I'm breaking down:

  • Why that leak is probably the most expensive thing happening in your business
  • Why it's rarely about your coaching and almost always about your systems
  • The exact places I want you auditing this week

If your retention is sitting under two to three years per athlete, this one's for you. Book a call with me ​HERE​: https://app.acuityscheduling.com/schedule.php?owner=23890670&appointmentType=31380211

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