Authority Through Authorship: The Executive Authority Podcast
Welcome to Authority Through Authorship: The Executive Authority Podcast — the show for business professionals who are ready to step into recognised authority, elevate their positioning, and build scalable growth through the power of a strategically written book.
Hosted by Kevin Long, founder of Babysteps Publishing and a leading authority in business publishing, this podcast is designed for consultants, coaches, executives, and entrepreneurs who are no longer satisfied with being seen as service providers — and are ready to become industry authorities.
Each episode breaks down how to:
- Turn your expertise into a high-impact business book
- Position yourself as a trusted authority in your market
- Attract higher-value clients and opportunities
- Build a framework-led business, not just a service
- Leverage your book as a long-term authority and revenue asset
In a world flooded with content and driven by AI, credibility is becoming the ultimate differentiator.
Your book is no longer optional. It is your authority anchor.
This podcast shows you how to build it — and more importantly, how to use it to grow your business, your reputation, and your influence.
If you’re ready to move from expert to recognised authority, you’re in the right place.
Also, check out our blog: https://www.babystepspublishing.com/blog
Episodes
135 episodes
Why Being "Experienced" Is No Longer Enough. What Actually Builds Authority in 2026
The Executive Authority Framework: How to Position Your Expertise So It Compounds
Why Smart Professionals Stay Invisible — Even With Decades of Experience
The Evolution of Authority: Why I Rebranded This Podcast — And What It Means for You
AI-Proof Your Authority: Why Writing a Book Matters More Than Ever in 2026
How to Become a Thought Leader in 2026: Why Writing a Book Is the Fastest Path
Why Most Business Books Fail to Attract Clients (And How to Make Yours One That Does)
The Bestseller Blueprint: What Today’s Most Successful Business Authors Do Differently
From Page to Platform: Building a Business Ecosystem Around Your Book
Message to Market: Why Clarity is the Missing Ingredient in Most Business Books
From Knowledge to Empire: How Business Books Build More Than Credibility
Day 3 of the New Year: Start Writing the Business Book That Builds Your Brand
Write the Book, Build the Legacy: A Festive Message for Business Professionals
Why 2026 Is the Year to Write Your Business Book (And How to Start Strong)
How to Use a Business Book to Book Paid Speaking Gigs
How to Use Your Business Book to Build a Speaking Career
Stop Sitting on Gold: How to Turn Your Client Stories into a Business Book That Builds Authority
AI Meets Authorship: How Business Professionals Can Ethically Use AI to Write Smarter, Not Lazier
From Idea to Influence: How to Structure a Business Book That Converts
Authority That Converts: How Business Books Drive Trust and Revenue
The Missing Link: Why Most Business Books Don’t Lead to Sales (And How to Fix It)
Book Funnels That Convert: Turning Your Readers into Clients
Authority in Print: Why Every Business Professional Should Write a Book in 2025
From Corporate Climber to Published Authority: Why Now is the Time to Write Your Business Book
How Writing a Business Book Builds Thought Leadership and Authority