Beyond The Shelf
This show is an open exploration of the people and process behind E-Commerce. Through conversations with innovators in the space, we learn the stories of these leaders and their strategies for E-Commerce success. You can join our mailing list and access more content at itsrapid.ai.
David's past guests have included: Bryan Gildenberg from the CPG Guys, Todd Hassenfelt from Colgate-Palmolive, Anne Zybowski from Circana, Randy Mercer from 1WorldSync, Jared Taitel from PepsiCo, David Novak from Salsify, Harvey Ma from Albertsons Media Collective, Carter Jensen from General Mills, Pam Perino from Ghirardelli Chocolate, and many more.
Podcasting since 2023 • 85 episodes
Beyond The Shelf
Latest Episodes
Smarter Media Measurement and Incrementality – with Clerdata’s Meghan Corroon
This week we’re joined by Meghan Corroon, Co-Founder and CEO of Clerdata. In a world full of spend reports, inflated ROAS claims, and buzzwords like "directional" or "efficiency," Clerdata helps brands see clearly which investments are moving t...
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Episode 85
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28:01
How Expert-Led Content Is Rebuilding Brand Trust - with The Desire Company's Eric Sheinkop
What if you could swap out your influencer campaign…for a NASA astronaut?This week on Beyond the Shelf, Eric Sheinkop, CEO of The Desire Company, breaks down why expert-led content...
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Episode 84
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30:37
How Great Retail Events Come Together – with Groceryshop & Shoptalk's Rocquan Lucas
This week we’re joined by Rocquan Lucas, VP of Content at Groceryshop and Shoptalk, where he leads speaker recruitment, agenda development, and content strategy for two of the most influential retail events in the world.Rocquan shares hi...
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Episode 83
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34:06
Embracing Change: How to Be Agile in the Age of AI – with Status: Alpha’s Alicja Spaulding
This week we’re joined by Alicja Spaulding, Founder of Status: Alpha, who helps marketing leaders operationalize AI, digital transformation, and creative agility.Alicja started her career in the music industry—cutting her teeth in the ea...
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Episode 82
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30:44
REWIND: What’s Next in Retail Media Tech – with Walmart Connect's Diana Finster
We're off this week, so we're re-airing Dave's interview with Walmart Connect's Diana Finster from earlier this month. They discuss:Walmart’s approach to closed-loop measurement and omnichannel ROIHow to balance scale and p...
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Episode 81
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20:43