Beyond The Shelf
This show is an open exploration of the people and process behind E-Commerce. Through conversations with innovators in the space, we learn the stories of these leaders and their strategies for E-Commerce success. You can join our mailing list and access more content at itsrapid.ai.
David's past guests have included: Bryan Gildenberg from the CPG Guys, Todd Hassenfelt from Colgate-Palmolive, Anne Zybowski from Circana, Randy Mercer from 1WorldSync, Jared Taitel from PepsiCo, David Novak from Salsify, Harvey Ma from Albertsons Media Collective, Carter Jensen from General Mills, Pam Perino from Ghirardelli Chocolate, and many more.
Beyond The Shelf
It’s All Commerce with Sam Gagliardi
Dave’s guest this week is one of the most sought-after leaders in the E-Commerce and Retail Media spaces: Sam Gagliardi. Sam’s 20-plus year career has included senior roles with both leading brands including Colgate-Palmolive, J&J and Barilla, as well as with SaaS enterprises Reckitt and, most recently, Circana - making him a veteran on both sides of the aisle.
Sam shares what originally got him excited about e-commerce (3:49), the power of having effective PDPs (10:00), why it’s more important than ever to connect with shoppers as early as possible (16:20), how both brands and service providers should navigate the process of selecting new partners (28:32) and how coaching hockey bears a lot in common with doing business (35:52).
Connect with Sam: https://www.linkedin.com/in/samgagliardi/
Learn more about ItsRapid: https://itsrapid.ai/
Theme music: "Happy" by Mixaud - https://mixaund.bandcamp.com
Producers: Sean Leviashvili, Jake Musiker