
SEEN Saturday Series
Sports ETA is the essential resource for sports commissions, sports destinations, industry partners and more.
Since being established in 1992, our promise has been to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members - destinations, right holders, and industry partners - and to protect the integrity of the sports events and tourism industry.
As the non-profit 501(c)3 trade association for the sports events and tourism industry in the United States, Sports ETA is the most essential resource for sports commissions, sports destinations, sports event owners, and industry partners. We believe sports tourism and the events that our members own and host have the power to transform society for the better. Our passion is to help sports events and tourism professionals achieve previously unimaginable levels of performance. We do this by nurturing a diverse and inclusive community of smart, creative, and interesting people: our members.
SEEN Saturday Series
"Everything we do is based on relationships": Get to know Visit Salem
"Everything we do is based on relationships" - This week, John Shaner and Carey Harveycutter of Salem, Virginia chat with host, Kathrine Nero about the successes of their organization and why relationships within the industry are integral to your "wins".
From lessons learned after hosting NCAA championships to massive sports complex changes, and building courts for one of the fastest growing sports in the Country- Pickleball!, they cover it all in under 15 minutes!