
SEEN Saturday Series
Sports ETA is the essential resource for sports commissions, sports destinations, industry partners and more.
Since being established in 1992, our promise has been to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members - destinations, right holders, and industry partners - and to protect the integrity of the sports events and tourism industry.
As the non-profit 501(c)3 trade association for the sports events and tourism industry in the United States, Sports ETA is the most essential resource for sports commissions, sports destinations, sports event owners, and industry partners. We believe sports tourism and the events that our members own and host have the power to transform society for the better. Our passion is to help sports events and tourism professionals achieve previously unimaginable levels of performance. We do this by nurturing a diverse and inclusive community of smart, creative, and interesting people: our members.
SEEN Saturday Series
Highlight Reels: How to develop engaging highlight videos with David Sheller
David Sheller is back for a special mid-week episode!
Today, learn from Sports ETA's Visual Communication Advisor about creating and showcasing impactful highlight reels.
Whether you're a pro or novice, there are a ton of topics to address:
What is a highlight reel? Why should you make one? How beneficial are these videos? What content should you include? How important is storytelling in these videos? What about incorporating branding and logos?
Questions about a recent highlight reel you created? Reach out and we'll connect you with David!