SEEN Saturday Series
Sports ETA is the essential resource for sports commissions, sports destinations, industry partners and more.
Since being established in 1992, our promise has been to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members - destinations, right holders, and industry partners - and to protect the integrity of the sports events and tourism industry.
As the non-profit 501(c)3 trade association for the sports events and tourism industry in the United States, Sports ETA is the most essential resource for sports commissions, sports destinations, sports event owners, and industry partners. We believe sports tourism and the events that our members own and host have the power to transform society for the better. Our passion is to help sports events and tourism professionals achieve previously unimaginable levels of performance. We do this by nurturing a diverse and inclusive community of smart, creative, and interesting people: our members.
SEEN Saturday Series
Symposium Roundup: Woman of the Year award winner
Join us for our final Symposium Roundup episode, recorded live at Symposium!
Throughout the week, sports destinations met with hundreds of decision-makers responsible for organizing sports events, grew professionally, exchanged ideas, and drove more business at one of the largest gatherings of top executives in the sports events and tourism industry.
And we joined in on the fun!
This week, hear from Sports ETA's Woman of the Year award winner, Marissa Werner!
Marissa serves as the Director of Sports Milwaukee at Visit Milwaukee and will chat with Kathrine about this honor, which she was surprised with during the 2025 Women’s Summit in April
Like many of our fabulous award winners, Marissa boasts about her hardworking team, the exciting events on their calendar, cities that inspire her and the dream events she'd love to host.
*Sports ETA Member Awards, presented by Team Travel Source!