SEEN Saturday Series
Sports ETA is the essential resource for sports commissions, sports destinations, industry partners and more.
Since being established in 1992, our promise has been to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members - destinations, right holders, and industry partners - and to protect the integrity of the sports events and tourism industry.
As the non-profit 501(c)3 trade association for the sports events and tourism industry in the United States, Sports ETA is the most essential resource for sports commissions, sports destinations, sports event owners, and industry partners. We believe sports tourism and the events that our members own and host have the power to transform society for the better. Our passion is to help sports events and tourism professionals achieve previously unimaginable levels of performance. We do this by nurturing a diverse and inclusive community of smart, creative, and interesting people: our members.
SEEN Saturday Series
From Local 5Ks to National Brands: The Logistics of Large-Scale Event Success
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What happens when you trade 22 years of high-stakes police work for the adrenaline-fueled world of professional triathlon racing?
In this episode of the SEEN Saturday Series, host Kathrine Nero sits down with Jason Chance, the powerhouse behind TCR Event Management and the owner-operator of the iconic Revolution3 (Rev3) brand.
Jason spent over two decades in law enforcement, but today, he’s applying that tactical precision to the business of finish lines. We dive into how his "LEO Lens" allows him to spot safety risks that others miss, the gritty reality of scaling from a local 5k to a national brand, and his vision for the future of the multi-sport landscape.
If you’ve ever wondered what it takes to orchestrate the chaos of thousands of athletes across land and water, this conversation is your backstage pass.