SEEN Saturday Series
Sports ETA is the essential resource for sports commissions, sports destinations, industry partners and more.
Since being established in 1992, our promise has been to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members - destinations, right holders, and industry partners - and to protect the integrity of the sports events and tourism industry.
As the non-profit 501(c)3 trade association for the sports events and tourism industry in the United States, Sports ETA is the most essential resource for sports commissions, sports destinations, sports event owners, and industry partners. We believe sports tourism and the events that our members own and host have the power to transform society for the better. Our passion is to help sports events and tourism professionals achieve previously unimaginable levels of performance. We do this by nurturing a diverse and inclusive community of smart, creative, and interesting people: our members.
SEEN Saturday Series
How to Maximize Your Sports ETA Membership featuring Raelyn Dessart and Jordan Dillon
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Sports ETA is home to more than 800 member organizations
across destinations, rights holders, and industry partners—but are members fully taking advantage of everything the association offers?
In this episode of SEEN Saturday, we sit down with members of the Sports ETA
Membership & Engagement team to explore how professionals across the sports tourism industry can maximize the value of their membership.
From research tools and industry data to networking opportunities and professional development, we break down the resources available to members and share practical ways to put them to work.
Whether you’re new to the industry or a longtime Sports ETA member, this conversation will provide insights into how destinations, rights holders, and industry partners are leveraging the association to build stronger events, better partnerships, and more successful careers.
You’ll learn:
The most underutilized Sports ETA resources
How different member segments use the association in different ways
Tips for getting the most out of events like Symposium
Simple actions every member can take this year to maximize their membership
If you’ve ever wondered how to turn your Sports ETA membership into a powerful tool for professional growth and industry connections, this episode is for you.