Content Magic
Content Magic is the go-to podcast for small business owners who want to create content that connects and converts—without burnout.
Hosted by copywriter and content strategist Lindsay Smith, this show is packed with practical strategies, storytelling secrets, and marketing psychology to help you simplify content creation and nurture your audience.
If you're tired of chasing trends and want a sustainable way to market your business, you’re in the right place.
Each episode dives into copywriting tips, brand voice mastery, and content strategies designed to help you stand out online—whether you’re writing emails, crafting social media posts, or building a loyal community.
Hit subscribe and start creating content that feels good and gets results.
🎙 New episodes every Tuesday!
Content Magic
#64: Why your copy isn't working (and how to fix it in 5 steps)
Welcome to another episode of Content Magic!
Today I'm diving into one of my favourite topics: the art of copywriting. And, it is absolutely an art.
I'm giving you five strategies to improve your copy:
1. Keep it simple!
2. Create breathing room.
3. Pick one message to convey.
4. Practice reading your copy out loud.
5. You don't always need a CTA.
Don't miss this one if you want to improve your content!
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Website: lindsaysmithcreative.ca
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