Content Magic
Content Magic is the go-to podcast for small business owners who want to create content that connects and converts—without burnout.
Hosted by copywriter and content strategist Lindsay Smith, this show is packed with practical strategies, storytelling secrets, and marketing psychology to help you simplify content creation and nurture your audience.
If you're tired of chasing trends and want a sustainable way to market your business, you’re in the right place.
Each episode dives into copywriting tips, brand voice mastery, and content strategies designed to help you stand out online—whether you’re writing emails, crafting social media posts, or building a loyal community.
Hit subscribe and start creating content that feels good and gets results.
🎙 New episodes every Tuesday!
Content Magic
#64: Your business needs a website. And here's why.
Welcome back to Content Magic!
On this episode, I'm getting into the importance of having a website for small business owners. Because here's the thing: if Instagram (or any social platform you use) disappeared tomorrow, would there be another way for clients to find you?
Social media is an awesome tool. But, it's just that. A tool. And you don't own it. Your website, however, you DO own.
I'm also breaking down exactly what you need on your website. Spoiler: it doesn't have to be complicated. Plus, learn why credibility and trust matters!
This episode is packed with great stuff about DIYing your own website and why you need to invest in your own website.
If you're a small business owner, don't miss this one!
CONNECT WITH ME!
Instagram: @lindsaysmithcreative
Threads: @lindsaysmithcreative
Website: lindsaysmithcreative.ca
Freebie: No-Stress Content Planner
Show mixed and edited by: Cardinal Studio