Content Magic
Content Magic is the go-to podcast for small business owners who want to create content that connects and converts—without burnout.
Hosted by copywriter and content strategist Lindsay Smith, this show is packed with practical strategies, storytelling secrets, and marketing psychology to help you simplify content creation and nurture your audience.
If you're tired of chasing trends and want a sustainable way to market your business, you’re in the right place.
Each episode dives into copywriting tips, brand voice mastery, and content strategies designed to help you stand out online—whether you’re writing emails, crafting social media posts, or building a loyal community.
Hit subscribe and start creating content that feels good and gets results.
🎙 New episodes every Tuesday!
Content Magic
#67: Can you really make money without scaling? (Spoiler: Yes) with Maggie Patterson
Welcome back to Content Magic.
On today's episode, I'm welcoming Maggie Patterson, the brilliant woman behind BS Free Business and the author of Staying Solo: Your Guide to Building a Simple and Sustainable Service Business.
And, we are getting into the pitfalls of bro marketing, income claim marketing and how you can still be successful (and earn an income) as a solopreneur.
We also getting into the lies about passive income (hint: it's not really passive) and how the term ethical sales may not even need to exist.
This is an awesome episode that will inspire you to keep going no matter what stage of business you're at.
CONNECT WITH ME!
Instagram: @lindsaysmithcreative
Threads: @lindsaysmithcreative
Website: lindsaysmithcreative.ca
Freebie: No-Stress 30 Day Content Planner
CONNECT WITH MAGGIE!
Instagram: @bsfreebusiness
Threads: @bsfreebusiness
Website: bsfreebusiness.com
Book: Staying Solo
Show mixed and edited by: Cardinal Studio