Content Magic
Content Magic is the go-to podcast for small business owners who want to create content that connects and converts—without burnout.
Hosted by copywriter and content strategist Lindsay Smith, this show is packed with practical strategies, storytelling secrets, and marketing psychology to help you simplify content creation and nurture your audience.
If you're tired of chasing trends and want a sustainable way to market your business, you’re in the right place.
Each episode dives into copywriting tips, brand voice mastery, and content strategies designed to help you stand out online—whether you’re writing emails, crafting social media posts, or building a loyal community.
Hit subscribe and start creating content that feels good and gets results.
🎙 New episodes every Tuesday!
Content Magic
#74: Forget Perfection: Sustainable Living With Sarah Robertson-Barnes
Feeling overwhelmed by the idea of living more sustainably? You’re not alone.
But, what if I told you that you don’t have to overhaul your entire life to make a difference? In this inspiring (and delightfully practical) episode of Content Magic, I chat with Sarah Robertson-Barnes, founder of Sustainable in the Suburbs and host of the podcast of the same name.
Sarah shares how small, joyful shifts in your daily habits can add up to powerful climate action — no perfection required!
We cover:
- Why sustainable living doesn’t have to mean giving up everything you love
- How to identify your unique path to climate action (hint: it starts with what brings you joy!)
- Simple swaps that save money and reduce waste (bye-bye, paper towels and plastic wrap!)
- How to get started without the overwhelm — even if your partner isn’t on board
- The surprising power of community (yes, sharing your herbs totally counts)
If you’ve ever thought, “Where do I even begin?” this conversation will leave you feeling empowered to start where you are.
Links + Resources:
🌿 Listen to Sarah’s podcast: Sustainable in the Suburbs
🌿 Check out her free Household Waste Audit + other digital resources: Sustainable in the Suburbs Shop
🌿 Follow Sarah on Instagram and Threads
🎧 Related episode: Are You Overwhelmed by Climate Action? Start Here
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Show mixed and edited by: Cardinal Studio