The Complete Agent - The Podcast For Premium Real Estate Agents
Hosted by top-performing estate agents David Warburton, Ian Storey and James Kendall.
The Complete Agent Podcast is your weekly inside track on building a smarter, more profitable estate agency.... without the fluff.
With over 60 years of combined experience, your hosts bring real-world strategies, proven marketing tactics, and honest conversations from the front lines of the UK property market.
Each episode delivers practical insights on winning premium listings, commanding five-figure fees, navigating market shifts, and building a brand that attracts the right clients. Whether you're an independent agent, self-employed, or scaling your own agency, this is the podcast you’ll wish you found sooner.
Direct mail, social media, mindset, market insight, and the systems we actually use - all laid bare.
Join the UK's most ambitious agents and start becoming a Complete Agent.
Join the Private Facebook Group here! - https://www.facebook.com/groups/911153513904767/
The Complete Agent - The Podcast For Premium Real Estate Agents
111. Why The Best Agents Are 3-0 Up Before They Even Arrive Ft. Ben Madden
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
In this episode of The Complete Agent Podcast, we unpack what’s really happening in the current property market and why so many agents are struggling to convert despite strong activity.
There’s a clear theme running through this one. The market is moving, but it is far more price sensitive than many are prepared to admit. We break down real examples of similar homes getting completely different results based purely on pricing, and why getting this right has never been more important.
We also dive into the wider economic backdrop, including how geopolitical tensions and rising oil prices filter through into mortgages, affordability and ultimately buyer behaviour. More importantly, how you should be communicating that to clients in a way that builds trust rather than fear.
A big focus in this episode is the idea of being “3-0 up before the valuation”. The best agents are not turning up to win business from scratch. They are walking through the door with trust, rapport and authority already established through content, branding and consistent communication.
We also cover:
- Why data-led valuations are critical in a sensitive market
- How to use global events to strengthen your pricing conversations
- The difference between agents who educate and agents who just “report the news”
- Why personal brand is becoming a non-negotiable in modern estate agency
- The role of video and social media in building trust before you even meet
If you’re still relying purely on the valuation appointment to win instructions, this episode will challenge that thinking.
Because in today’s market, if you’re not already 3-0 up before you arrive… you’re chasing.