Good Content with Shannon McKinstrie
Open a bottle of pinot grigio or whip up an oat milk latte and relax with your host, Shannon McKinstrie, as she cuts through the obnoxious social media noise, answers all your burning questions, and shares exactly what’s working right now in real time. No more second-guessing, it’s time to level up your social media game the tried and true way…with good content.
Podcasting since 2024 • 93 episodes
Good Content with Shannon McKinstrie
Latest Episodes
This is the Era of Experiences and Belonging
We’re diving into what truly makes your content stand out, especially as we look ahead to 2026. I’ve seen so many trends come and go over the years, but the most impactful strategy remains the same: creating an experience and a sense of belongi...
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Episode 92
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11:14
Here’s What Good Content Will Look Like in 2026
I absolutely cannot wait for 2026 and in this episode I’m sharing my predictions for social media trends that we’ll see next year and beyond. We’re talking about simple POV hooks that are personal and relatable, content inspiration that’s liter...
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Episode 91
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11:21
How You’re Going to Become Really Good at Content Creation in 2026 (Part 2)
Are you ready for part two of Becoming Really Good at Content Creation in 2026? In the last episode, we laid the groundwork for simplifying your social media process and how creating relatable scenarios is more important than ever. If you compl...
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Episode 90
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11:10
How You’re Going to Become Really Good at Content Creation in 2026 (Part 1)
We’re locking in and over the next 5-6 weeks you’re going to get into such a good content rhythm it becomes a habit. I’m bringing you part one of a two-part series designed to help you to become disgustingly good at social media, even ...
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Episode 89
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18:32
Find Your Content Rhythm and Build a Simple Content Strategy
Today, I’m bringing you some real talk about making content creation easy, especially with the holiday season in full swing. If you’re feeling overwhelmed by all the social media “rules,” you are not alone, that’s why I’m sharing my simple appr...
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Episode 88
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10:24
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