Timely PR Story Ideas That Get Small Businesses Featured | Ep99 Artwork

Visibility Era

We’re your hosts, Bridget Aileen Sicsko and Lydia Bagarozza—two PR Experts obsessed with all things PR, media, communications, entrepreneurship, and personal branding. Each week, we break down exactly how to land press for your brand, with step-by-step trainings, real campaign insights, and behind-the-scenes looks at what actually works. From pitching strategies to media relationships to turning one feature into many, these are the conversations and tactics we’re using in real time with CPG brands and startup founders. And occasionally, we bring on media insiders, editors, podcast hosts, and standout founders to show you how they’ve done it too, so you can apply it directly to your brand.

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Visibility Era

Timely PR Story Ideas That Get Small Businesses Featured | Ep99

April 29, 2025 • Bridget Sicsko and Lydia Bagarozza

0:00 | 9:14

Want to land free publicity for your small business? 🚀 It all starts with pitching the right story at the right time.
In today’s video, I’ll teach you how to find timely story angles that journalists actually want—and how small business owners can pitch smarter, not harder.

✅LINKS:
Grab our free Trending Story Angle Calendar Guide: https://www.visibilityonpurpose.com/freebie

Qwoted: https://www.qwoted.com/?via=VOP
Featured: https://www.featured.com
HARO is back! https://www.helpareporter.com/?pStoreID=techsoup/1000

✅ Learn what timely pitching really means
✅ Discover where to find story ideas tied to the calendar
✅ See examples you can use right now for your brand
✅ BONUS: When to pitch seasonal topics for the best chance of getting featured!

If you’re tired of sending pitches and hearing crickets 🦗, it might not be your story—it might be your timing.

🎯 Want step-by-step templates to pitch the media with confidence? Grab our NEW&UDPATED DIY PR course here: https://www.visibilityonpurpose.com/pitchparty

🔔 Subscribe for weekly DIY PR tips, pitching strategies, and visibility tools for personal brands, product businesses, and entrepreneurs.

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Watch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured

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