Visibility Era
eāre your hosts, Bridget Aileen Sicsko and Lydia Bagarozzaāa marketer and publicist obsessed with all things PR, media, communications, entrepreneurship, and personal branding. Each week, we interview media insiders, think magazine writers, editors, top podcast hosts, as well as standout brands whoāve mastered the art of visibility. We dig into how they did it, so you can too.
Visibility Era
How to Get Press for Your Product: PR Tips for Beginners | Ep106
Want to get your product featured in gift guides, roundups, or online articles? šļøāØ
Before you send a single pitch, there are a few things you must have prepared to make your brand press-ready.
In this video, Iām breaking down Product PR for Beginners...specifically what you need before you pitch to editors, influencers, or podcast hosts. This is perfect for product-based business owners who are ready to grow their visibility but donāt know where to start with PR.
Hereās what weāll cover:
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What media outlets are looking for from product brands
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The key assets you need ready before you pitch
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How to stand out (even if youāre a small or new brand)
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What NOT to do when trying to get featured
šÆ If you want personalized help pitching your brand, check out our Personalized PR Plan here ā https://www.visibilityonpurpose.com/offers/prxBzYXW/checkout
Weāll write your pitch, find the best-fit outlets, and give you a plan that matches your bandwidth.
Want a Personalized PR Plan? (includes: a custom PR pitch, curated list of 5ā10 ideal media outlets, āWhere to Go from Hereā roadmap (pitch cadence, next steps, etc.) AND a personalized voice note. Click here: https://www.visibilityonpurpose.com/offers/prxBzYXW/checkout
DIY PR COURSE!! https://www.visibilityonpurpose.com/pitchparty
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Watch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured
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