Visibility Era
e’re your hosts, Bridget Aileen Sicsko and Lydia Bagarozza—a marketer and publicist obsessed with all things PR, media, communications, entrepreneurship, and personal branding. Each week, we interview media insiders, think magazine writers, editors, top podcast hosts, as well as standout brands who’ve mastered the art of visibility. We dig into how they did it, so you can too.
Visibility Era
How to Write Emails That Make Money & Earn Subscribers | Ep 134
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
If you’ve been treating email as an afterthought, or overcomplicating it, this episode will completely reframe how you think about your list and the long-term value.
In this episode, Lydia sits down with Kieryn Wang, email marketing expert and founder of ALLMOST, a boutique agency that helps brands turn email lists into reliable, revenue-generating machines.
With over 12 years of experience in digital marketing, Kieryn specializes in high-converting automations, data-driven campaigns, and retention strategies that drive measurable sales growth. Since launching ALLMOST, she has supported more than 60 beauty and wellness brands through done-for-you services and her membership community, helping founders turn email into one of their most profitable and consistent sales channels.
Her work has contributed to six- and seven-figure revenue growth for clients, and her insights have been featured in top-tier outlets including Bon Appétit and Bloomberg.
What We Cover:
- What makes a good lead magnet, and why simple almost always wins
- How to keep subscribers engaged and coming back for more
- Why unsubscribes are not only normal, but healthy for your list
- The types of content that keep subscribers paying attention in your niche
- Why chasing trends in email marketing often backfires
- What abandoned cart emails really are and how to recover 10–20% of lost purchases with the right strategy
- How strong email systems can quietly support six-figure (and beyond) revenue growth
Connect with Kieryn Wang:
Website: https://www.itsallmost.com
Social: @itsallmost
Join The Conversion Club: A monthly membership for beauty & wellness founders ready to turn email into their most profitable and sustainable sales channel. Get $30 off your membership to The Conversion Club with code VISIBILITY https://www.itsallmost.com/the-conversion-club
Freebie: Download the Inbox-to-Revenue Toolkit, a plug-and-play email analytics tracker + annual email content calendar for beauty & wellness e-commerce brands that are serious about turning inboxes into income. https://itsallmost.com/visibilityera
Want a Personalized PR Plan? (includes: a custom PR pitch, 6 part "how to research media contacts" module, curated list of 5–10 ideal media outlets, “Where to Go from Here” roadmap (pitch cadence, next steps, etc.) AND a personalized voice note. Click here: https://www.visibilityonpurpose.com/offers/prxBzYXW/checkout
DIY PR COURSE!! https://www.visibilityonpurpose.com/pitchparty
SIGN UP ON QWOTED for free: https://www.qwoted.com/?via=VOP
Watch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured
Connect with us on and off the pod!
Website: www.visibilityonpurpose.com