Stop Sleeping on Google Reviews: Why They Matter and How to Get Them Artwork

Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online

How do I grow my business on social media?

What’s the best type of content to post on Instagram, YouTube and LinkedIn?

How frequently do I post on social media and how do I even know if what I’m doing is working?

Welcome to "Stop The Scroll” a podcast dedicated to helping business owners, entrepreneurs and creatives thrive online.

Hosted by Heidi Schmidt, a social media strategist and owner of Heidi Schmidt Creative, a social media and content marketing agency.

Heidi shares all the best tips to help you show up online confidently with tips such as what really goes into a content strategy and how to stop overthinking your content.

Heidi’s strategies have helped her and her clients build six-figure businesses over her 15-plus years in the marketing industry, working with brands of all sizes to accomplish their business goals online. Ready to thrive? Tune in!

This podcast will answer questions like

What are the pros and cons of social media in business?
How do I start social media marketing?
What are essential strategies for Effective Social Media Marketing
What are some Top Social Media Trends to Shape Your Strategy
What are social listening tools and how do I use them to understand my audience?
Exploring the Advantages of Social Media for Businesses
How can you Leverage the Many Benefits of Social Media for Business Growth
Storytelling Techniques That Captivate Social Media Users
The Art of Storytelling in Marketing
Creative Social Media Content Ideas to Refresh Your Feed

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Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online

Stop Sleeping on Google Reviews: Why They Matter and How to Get Them

November 11, 2024 • Social Media Strategist, Content Marketer and Agency Owner Heidi Schmidt • Episode 32

Have you ever wondered about the magic behind those top search results when you type "XYZ near me"? Spoiler alert: It's all about those Google Reviews!

I was recently in a committee meeting for my local business association and we were talking about to how to highlight members. “Could we ask them to share reviews with us and then we share them on social media?”

This stopped me in my tracks because what good is that?

We should be encouraging people to leave Google reviews of our member businesses.

I had to remind the committee members (all lovely, incredible business people) that the value of a Google Business Review is much higher than us sharing it around our social media profiles.

This week, we’re diving into the WHY of Google Reviews, and how to incorporate them in a non-icky way in your social media strategy.

Episode Highlights: