Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
How do I grow my business on social media?
What’s the best type of content to post on Instagram, YouTube and LinkedIn?
How frequently do I post on social media and how do I even know if what I’m doing is working?
Welcome to "Stop The Scroll” a podcast dedicated to helping business owners, entrepreneurs and creatives thrive online.
Hosted by Heidi Schmidt, a social media strategist and owner of Heidi Schmidt Creative, a social media and content marketing agency.
Heidi shares all the best tips to help you show up online confidently with tips such as what really goes into a content strategy and how to stop overthinking your content.
Heidi’s strategies have helped her and her clients build six-figure businesses over her 15-plus years in the marketing industry, working with brands of all sizes to accomplish their business goals online. Ready to thrive? Tune in!
This podcast will answer questions like
- What are the pros and cons of social media in business?
- How do I start social media marketing?
- What are essential strategies for Effective Social Media Marketing
- What are some Top Social Media Trends to Shape Your Strategy
- What are social listening tools and how do I use them to understand my audience?
- Exploring the Advantages of Social Media for Businesses
- How can you Leverage the Many Benefits of Social Media for Business Growth
- Storytelling Techniques That Captivate Social Media Users
- The Art of Storytelling in Marketing
- Creative Social Media Content Ideas to Refresh Your Feed
Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
How to Elevate Your LinkedIn Strategy with Short-Form Video
Ready to take your LinkedIn game to the next level?
Short-form videos are making their way to the professional networking platform that every B2B client of mine has a presence on. My question is, are you ready to add video to YOUR LinkedIn Strategy?
With video views on LinkedIn booming, this episode discusses how you can get noticed on the platform through short-form video and the essentials of creating killer short-form videos tailored for LinkedIn’s unique audience.
Find out why keeping your videos under two minutes is a must and how to nail that clear audio and snappy pace. From sharing conference highlights to giving a peek behind the scenes at work, you’ll discover what kinds of content really engages with your LinkedIn audience.
Whether you’re flying solo or running a big business, this episode is packed with practical strategies to help you nail your video marketing on LinkedIn. You’ll be all set to captivate your audience and expand your network like a pro.
Episode Highlights:
- The lowdown on why short-form video is becoming a big deal on LinkedIn.
- Tips for making engaging LinkedIn videos, like keeping them short and adding subtitles.
- How to easily repurpose content from Instagram and TikTok for LinkedIn.
- How tools like Descript and CastMagic can simplify video making.
- Why knowing your audience is key to LinkedIn success.
Be sure to subscribe to the podcast to get the expert tips you need to stop the scroll and start engaging your audience! Love what you hear? Leave a review for the podcast so other business owners can find us!
Resources Mentioned
Drop a question or a review! We love getting feedback from our listeners!
Connect with me:
Website - https://www.heidijschmidt.com/
Instagram - https://www.instagram.com/HeidiSchmidtCreative
Facebook - https://www.facebook.com/HeidiSchmidtCreative/
LinkedIn - https://www.linkedin.com/in/legallyheidi/
Email - Heidi@heidijschmidt.com