Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
How do I grow my business on social media?
What’s the best type of content to post on Instagram, YouTube and LinkedIn?
How frequently do I post on social media and how do I even know if what I’m doing is working?
Welcome to "Stop The Scroll” a podcast dedicated to helping business owners, entrepreneurs and creatives thrive online.
Hosted by Heidi Schmidt, a social media strategist and owner of Heidi Schmidt Creative, a social media and content marketing agency.
Heidi shares all the best tips to help you show up online confidently with tips such as what really goes into a content strategy and how to stop overthinking your content.
Heidi’s strategies have helped her and her clients build six-figure businesses over her 15-plus years in the marketing industry, working with brands of all sizes to accomplish their business goals online. Ready to thrive? Tune in!
This podcast will answer questions like
- What are the pros and cons of social media in business?
- How do I start social media marketing?
- What are essential strategies for Effective Social Media Marketing
- What are some Top Social Media Trends to Shape Your Strategy
- What are social listening tools and how do I use them to understand my audience?
- Exploring the Advantages of Social Media for Businesses
- How can you Leverage the Many Benefits of Social Media for Business Growth
- Storytelling Techniques That Captivate Social Media Users
- The Art of Storytelling in Marketing
- Creative Social Media Content Ideas to Refresh Your Feed
Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
From 1:1 to One-to-Many: How to Scale Your Business with Purpose (feat. Jen Howat)
What do you do when you’re fully booked and burned out, but still want to grow your business?
In this episode of Stop the Scroll, I’m joined by strategist and Kajabi expert Jen Howat to talk about what it really looks like to scale your business with purpose. Whether you’re building a course, considering a membership, or testing out a group program, Jen breaks down the real strategy behind turning your 1:1 expertise into a scalable, sustainable offer that fits your life and your goals.
From her background in ministry to building thriving digital programs for service-based entrepreneurs, Jen shares practical guidance on how to expand your income and impact, without losing yourself in the process.
Episode Highlights
- The signs it’s time to create a digital offer (and what type might be best)
- The difference between a course, a membership, and group consulting offer
- Why “launching and crickets” is normal, and what to do next
- The #1 cause of overwhelm in online programs (and how to avoid it)
- Why defining your ideal customer and the transformation is key to success
- How to repurpose your framework into scalable content
- Why done is better than perfect
Loved this episode? Subscribe to Stop the Scroll and leave a review! Your support helps more entrepreneurs simplify their marketing and show up with purpose.
Resources Mentioned
Drop a question or a review! We love getting feedback from our listeners!
Connect with me:
Website - https://www.heidijschmidt.com/
Instagram - https://www.instagram.com/HeidiSchmidtCreative
Facebook - https://www.facebook.com/HeidiSchmidtCreative/
LinkedIn - https://www.linkedin.com/in/legallyheidi/
Email - Heidi@heidijschmidt.com