Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
How do I grow my business on social media?
What’s the best type of content to post on Instagram, YouTube and LinkedIn?
How frequently do I post on social media and how do I even know if what I’m doing is working?
Welcome to "Stop The Scroll” a podcast dedicated to helping business owners, entrepreneurs and creatives thrive online.
Hosted by Heidi Schmidt, a social media strategist and owner of Heidi Schmidt Creative, a social media and content marketing agency.
Heidi shares all the best tips to help you show up online confidently with tips such as what really goes into a content strategy and how to stop overthinking your content.
Heidi’s strategies have helped her and her clients build six-figure businesses over her 15-plus years in the marketing industry, working with brands of all sizes to accomplish their business goals online. Ready to thrive? Tune in!
This podcast will answer questions like
- What are the pros and cons of social media in business?
- How do I start social media marketing?
- What are essential strategies for Effective Social Media Marketing
- What are some Top Social Media Trends to Shape Your Strategy
- What are social listening tools and how do I use them to understand my audience?
- Exploring the Advantages of Social Media for Businesses
- How can you Leverage the Many Benefits of Social Media for Business Growth
- Storytelling Techniques That Captivate Social Media Users
- The Art of Storytelling in Marketing
- Creative Social Media Content Ideas to Refresh Your Feed
Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
The CEO Mid Year Check-in: Strategy for Sustainable Growth
It’s July friends! How’s business?
Now that we’re either midway through 2025, we’re all either coasting, growing, or drowning in overwhelm.
This week, we’re hitting pause and asking the questions every business owner needs to answer mid-year: What’s working? What’s draining you? And how do you shift now so you’re not scrambling come Q4?
In this honest, behind-the-scenes episode, Heidi shares some personal updates, lessons in delegation, and what it means to reset your business strategy with intention. You’ll walk away with a step-by-step reflection framework designed to help you realign your marketing, energy, and offers for the back half of 2025.
Episode Highlights:
- How to audit your marketing for ROI (not just vanity metrics)
- The hidden cost of offers you’ve outgrown
- What to look for in your social insights, email open rates, and website traffic
- Delegation struggles and how to start letting go
- Why being human in your content is a business growth strategy
You don’t need to overhaul your business overnight, but taking time now to reset your strategy can save you serious time, energy, and overwhelm in Q4. If this episode gave you the clarity or push you needed to course-correct, I’d love for you to share the love.
Leave a review or rating wherever you listen, it helps fellow entrepreneurs find the show and make their own mid-year reset.
Let’s make the rest of 2025 your most aligned (and least chaotic) yet.
Resources
Drop a question or a review! We love getting feedback from our listeners!
Connect with me:
Website - https://www.heidijschmidt.com/
Instagram - https://www.instagram.com/HeidiSchmidtCreative
Facebook - https://www.facebook.com/HeidiSchmidtCreative/
LinkedIn - https://www.linkedin.com/in/legallyheidi/
Email - Heidi@heidijschmidt.com